0TRANSFORMATIONTOTHEFUTUREITLANDSCAPEFOLLOWSAFOURSTEPPROCESSIdentifynewITrequirementsAssessexistingITsystemsDesignfutureITlandscapeaccordingtobestpracticeprinciplesDevelopaninnovativemigrationpathIdentifynewITrequirementsforChinawhicharecreatedbynewcompetitivelandscapenewtechnologiesandproductschangingregulatoryenvironmentAssessexistingITsystembyusingstandardtoolsApplicationinventoryApplicationmappingApplicationdynamics/stabilityassessmentTechnologyinfrastructureanalysisDesignfutureITlandscapefollowingbestpracticeprinciplesinthreeareasITstrategyITorganizationITsystemarchitectureDevelopmigrationpathbasedontherisk-limitedapproach1 Source: McKinseyINDUSTRYTRENDSIMPOSENEWITREQUIREMENTSON

CHINANewcompetitioncreatedbyIndustryrestructuringwillgeneratepricepressuredrivinginfrastructurecostreductionthroughbetterutilizationofexistingnetworks,automationoflabor-intensiveprocesses,andgenerationofcosttransparencyFocusonproducts/servicesbasedonnewtechnologies(e.g.,IPnetworks)requiresmanagementandadministrationofservicesacrossheterogeneouspacketandswitchednetworksAfterthenorth-southsplit,CTmustsetupnorthernCLECoperationthathasaflexibleITsupportsuitedtoamarketattackerIncreasingfocusonmarketingandsalesdrivesdemandforCRMandsophisticatedanalysisofcustomerdataNewcompetitors’landscapeRegulatoryrequirementsNewTelcotechnologies&productsNewITRequire-mentsPotentialrequirementtoopenupsystemstoallowcompetitoraccessMultitudeofcountry-specificrequirements,e.g.,guaranteelocalnumberportabilityintheUSIncreasinglysophisticateddemandfromincreasinglyglobaloperatingcustomerspullsdevelopmentofinnovativeproductsandservicesMarketpressurereducespro-duct/tariffinnovationcyclesITmustprovidecriticalsupporttoinitiativessuchasBPRthatboostsCT’soverallcompetitivenessServingcustomerswithdifferentlocalandlongdistancecarriersrequiresmoresophisticatedbillingsystemsITmustprovidereliabledatatosatisfythecapitalmarket2TRANSFORMATIONTOTHEFUTUREITLANDSCAPEFOLLOWSAFOURSTEPPROCESSIdentifynewITrequirementsAssessexistingITsystemsDesignfutureITlandscapeaccordingtobestpracticeprinciplesDevelopaninnovativemigrationpathIdentifynewITrequirementsforChinawhicharecreatedbynewcompetitivelandscapenewtechnologiesandproductschangingregulatoryenvironmentAssessexistingITsystembyusingstandardtoolsApplicationinventoryApplicationmappingApplicationdynamics/stabilityassessmentTechnologyinfrastructureanalysisDesignfutureITlandscapefollowingbestpracticeprinciplesinthreeareasITstrategyITorganizationITsystemarchitectureDevelopmigrationpathbasedontherisk-limitedapproach3 Source: McKinseyCURRENTSYSTEMDEPLOYED—LOCALLOOPEXAMPLEINSUZHOU1WFA/DIWFA/DOCRASSAMLATISEMACCASSGDSWirelessalertCODE5MTASLMOSClearviewCMI(TASK-MATE)FDM/AT2TNS/SARTSOPS/INENMAMTRMeasure-mentsDSFSOPTIRKSWFA/CNSDBACISExample:NetworkOSSApplicationinventory=mapshowingeachapplication(representedbyabox)andinterfacestoallotherapplications(re-presentedbylinesbetweenboxes)DUMMYCHART4 Source: McKinseyAPPLICATIONMAPPINGCONSISTSOFFUNCTIONALMAPPINGANDCOREPROCESSMAPPINGShowsfunctionalredundanciesDisplaysdivergingfunctionalcutsIllustratesdeficitsinapplicationconnectivityonacorporatelevel2ApplicationmappingFunctionalmappingCoreprocessmappingIdentifiesprocesseswithnoorweakapplicationsupportLooksforinstanceswheremultiplesystemsperformthesametask,redun-danciesandunnecessarycomplexitymayexistIdentifies“standalonesystems”(suchsystemsoftendonotsupportre-quiredcross-functionalinformationflows)AnalysispurposeAnalysisprocedureGapBusinessprocessAssignapplicationstoindividualprocessstepsofcorebusinessprocessesAssignindividualapplicationstopredefinedfunctionalbucketsAnalysispurposeAnalysisprocedure5FUNCTIONALMAPPINGILLUSTRATESFUNCTIONALDEFICITASWELLASREDUNDANCIES網絡元素管理訂單處理計費/發票/應收帳款管理銷售支持投訴管理流量/運營管理網絡配置物理層網絡故障管理網絡規劃網絡資源管理服務提供服務配置通話記錄服務規劃質量管理決策支持系統/數據倉庫人力資源管理會計控制物流管理財務管理客戶端設備庫存管理維護及員工管理網絡運行網絡元素管理建新系統升級現有系統舊系統保留現在不覆蓋初步CustomercareHALFDUMMYCHART(THISISFROMMARTIN’SPACK,NEEDHIMTOREVISE6COREPROCESSMAPPING:ITSYSTEMSALONGTHETELCOVALUECHAINOrderhandling/process.Billing/invoicing/A/RSalessupportComplaintmanage-mentTraffic/performancemgmt.NetworkconfigurationFaultmanage-mentNetworkplanningNetworkinventorymanagementServiceconfigu-rationCallcollectionServiceplanningQualitymanage-mentDecisionsupportsystemsHRmgmt.AccountingControllingMaterialmgmt.TreasuryFrauddetectionCustomerinventorymgmt.DecisionsupportsystemsNetworkelementconfigurationServiceplanningMain-tenancemgmt.Main-tenancemgmt.CustomercareandbillingNetworkplanningandinstallationSalesNetworkoperationServiceprovisioninganddeliveryBack-officeadministrationStrategyandmarketing Source: McKinsey2Strategy+back-officeactivities/systemsCorefront-officeactivities/systemsDUMMYCHART7 Source: McKinseyAPPLICATIONFLEXIBILITY/STABILITYASSESSMENT3CategoryDescriptionDynamics/stabilityassessmentSystemsthatarerelatedtobusinessareathataresubjecttoquickandconstantchange(e.g.,marketstructures,organization)Systemsthatrequireahighdegreeofflexibilitytokeeppacewithorganisationalchange(e.g.,front-endsystems)FlexiblesystemsDynamicsystemsSystemsthatarerelatedtothemorestablebusinessinfrastructure(e.g.,craftdispatchorclaimspaymentsystems)Systemsthatsupportbusinesstransactionsrequiringahighleveloftechnicalqualityandreliability(e.g.,callratingengine)Bestpracticeistoseparatedynamicandstablesystemstoavoidunwantedside-effectsonstablesystemswhendynamicsystemsarefrequentlychange.ViceversathechangingofdynamicsystemsshouldnotbesloweddownbytheneedtoalsotouchstablesystemsOverlaps(e.g.,“Billing”indisplayedexample)arepotentialhazardssincechangesrequiredinthedynamiccomponentsmaycauseinstabilityinmissioncriticalstablesystemsOrderentryTariffplanning...A/RFrauddetect....Billing(incl.tariffdefinitioncallrating,invoicedispatchDynamicStableDUMMYCHART8 Source: McKinseyTECHNOLOGYINFRASTRUCTUREANALYSIS4A/RMQSeriesSybaseTCP/IPUNIXSUNBillingCrossworldsOracleTCP/IPWindowsNTTandemCallcollectionDB2/2DECNETOpenVMSDECVAXSybaseIntelServerIPXWindowsNTMQSeriesOrderentry..................Commonunderlyingsystemplatform/OSCommonmiddlewareCommonunderlyinghardware/technicalinfrastructureCommonnetworkA/RBillingContractmgmt.CallcollectionOrderentryCommondatabaseplatformContractmgmt.MSAccessIPXWindowsNTIBM486PCCrossworldsApplicationMiddlewareDatabaseNetworkOperatingsystemHardwareSharethedevelopmentofcommonbusinessservicestoreducetheamountofuniqueapplicationprogrammingrequiredinordertostreamlinedevelopmentofnewapplicationsIntroducestrictlayeringinthetechnologystacktoavoidinterdependenciesandunwantedside-effectswhenchangingpartsoftheinfrastructureCurrentreality:MultiplestacksoftechnologyApplicationMiddlewareDatabaseNetworkOperatingsystemHardwareFuturevision:LayeredarchitecturewithcommontechnologystandardsDeter-minenumberofdifferenttech-nologiesperstackDUMMYCHART9 Source: McKinseyLAYERSOFTECHNOLOGY4ProtectsbusinessinvestmentsHardware(PCs,servers,mainframes,networks,peripherals)Operatingsystems(Desktop,mid-tier,mainframe,transactionmonitors)Network(Filesharing,terminalaccess,DBaccess)Database(Relational,hierarchical,objectoriented,datawarehouse)MiddlewareServices(Security,logging,dataaccess,eventmanagement)OfficeAutomation/Workflow(Groupware,wordprocessing,spreadsheets,graphics)LeveragestechnologyApplications(Financial,operational,analytical)Applicationsaretheprogramsthatsupportthebusinessandprocesses.TheOfficeAutomationSuite/WorkflowisasetofintegratedprogramsthataredesignedtoenhancepersonalproductivityandtheflowofworkinthebusinessTheMiddlewareServicesprovideacommonsetofservicesandinterfacesbetweentheapplicationsandtherestofthetechnologyTheDatabasemanagesandprovidesaccesstothedataTheNetworkisthehardwareandsoftwarethatconnectthecomputersandallowforthetransferofinformationOperatingSystemsareprogramsthatcontrolthemostbasicresourcesofthehardwareHardwareisthecomputersandworkstationsthatrunthebusinessapplicationsDUMMYCHART10 Source: McKinseyNumberofdifferenttechnologiesperstackTECHNOLOGYSTACKSUMMARYImpactontheorganization:IncreasedcomplexityofsystemsStaffrequiredforeachcomponentDevelopmentteamsmustintegratewitheachcomponentIncreasedcosttotheorganization:CostofincreasedstaffCostofincreasedintegrationrequirementsCostofproductsLostopportunityforvolumediscountsApplicationsOfficeautomation/workflowMiddlewareservicesDatabasesNetworkprotocolsOperatingsystemsHardwareplatforms4DUMMYCHART11TRANSFORMATIONTOTHEFUTUREITLANDSCAPEFOLLOWSAFOURSTEPPROCESSIdentifynewITrequirementsAssessexistingITsystemsDesignfutureITlandscapeaccordingtobestpracticeprinciplesDevelopaninnovativemigrationpathIdentifynewITrequirementsforChinawhicharecreatedbynewcompetitivelandscapenewtechnologiesandproductschangingregulatoryenvironmentAssessexistingITsystembyusingstandardtoolsApplicationinventoryApplicationmappingApplicationdynamics/stabilityassessmentTechnologyinfrastructureanalysisDesignfutureITlandscapefollowingbestpracticeprinciplesinthreeareasITstrategyITorganizationITsystemarchitectureDevelopmigrationpathbasedontherisk-limitedapproach12THEFOCUSOFCHINA’SITSTRATEGYCANDEVELOPINTHREESTAGES3-5YearsNeartermgoalMeetfollowingrequirementsforBPR實現1000對申告單處理和跟蹤增加1000和112,180,大客戶,97等系統接口,統一客戶信息窗口實現統一客戶信息窗口,有關數據可手工采集建立一套專家系統，對各類銷售方案進行有效分析和管理統一1000,180,112系統受理界面提供動態客戶信息和行為分析MediumtermgoalLongtermgoalImpactofITonovercallcompetitivenessTime1-2Years0-1YearFutureITvisionandblueprintdevelopedbasedoninternationalbestpracticecorporate,provincial,BUandlocalloopITrolesandresponsibilitiesdefinedITsupportforallkeybusinessandmanagementprocessesinplaceMostoflegacysystemsreplacedIncreasedlevelofITfundingtolayfoundationforarobusttechnologyinfrastructureITvisionimplementedAllsystemmodulesseamlesslyintegratedtoprovidesuperiorcustomerserviceITasastrategic/marketdifferentiationweapon13POTENTIALFUTUREITORGANIZATIONFORCHINAProvince1ProvincenLL1LLn……CorporateCenterCIOCentraldepartmentislimitedtoinfrastructuraltasks:ProvideandruninfrastructureProvideITstrategyProvidebasearchitectureandITstandadsandguidelinesProvidetechnicalsupportandknow-howtoBU,provincialandlocalloopITdepartmentsRuninfrastructural,cross-BU,cross-provinceprojectsDecentraldepartmentsareownersofBU-specificITprojectsspecifyITrequirementsdevelopingandmaintainapplicationsownedbyBUSupervisesandmanagesprovincewideITsystemsaccordingtothestandardsandguidelinessetbythecentralITdepartmentCoordinateITsupportbetweenlocalloopsforprovincialwideandcross-provincekeyaccountsSupervisesandprovidessupporttolocalloopITdepartmentsOperatesandmanagesITsystemonlocallooplevelResponsibleforimplementationoftechnicalstandardsandguidelinesaswellassystemmaintenanceCorporateITBUBUBUITITITCorp.ITITITITITNetworkmanagementBackoffice14總裁辦公室POTENTIALFUTUREITGOVERNANCEMODEL本地網IT部門負責基礎設施規劃負責制定IT發展戰略負責提供IT服務明確本地網具體的IT需求本地網應用系統實施明確自身業務對IT的需求籌集資金用于IT支出為業務單元提供咨詢服務跨業務單元的協調確保項目與總體戰略方向統一立項討論服務協議采購IT服務首席信息官省,集團IT部門本地網業務部門示意性－供討論15DefinitionofITstrategyTargetHWarchitectureTargetSWplatformsHigh-levelarchitecture

forapplicationlandscapeGuidelinesforapplicationdevelopmentand

SWpurchasingImplementationofHWandbasicsystemsprojectsImplementationofapplicationsoftwareOperatingITsystemsOperatingTrainingMaintenanceHelp-desksShaperofcorporateITstrategytoensureefficiencyfromancompanyover-orderingperspectiveOwnstheprojectsifthereisnoclearownerontheBUsideIsresponsibleforthecorporateITinfrastructureSupervisescompatibilityofprojectswithITstrategyProvidesITservicetoBUCoordinateswithBUapplicationdevelopmentProvidesbasicITservicestoBUs(ormanagestheiroutsourcing)atmarketpricelevelCooperatewithITtodesignITstrategySpecifyrequirementsOwnsBU-specificinfrastructureprojectsFundsBU-specificprojectsOwnsandfundstheprojects(eventuallytogetherwithotherBUs)SpecifiesthecontentoftheprojectsManagestheprojectPurchasesITservicesfromITonthebasisofaserviceslevelagreementSPLITOFRESPONSIBILITIESBETWEENITDEPARTMENT

ANDBUsSplitofresponsibilityCorporateITBusinessunits Source: McKinseyNEEDSMORETAILORING16BUDGETINGMODELFORCHINATotalITbudgetBudgetforITinvestmentsBudgetforIToperationCorporateITinvestmentsBUITinvestmentsCorporate

IToperationsBU-specific

IToperationsITbudgetofITdepartmentITbudgetofBUs/outsourcersPurchasingofITserviceClearseparationofspendingforinvestmentsandforoperationsGivebiggestshareofITbudgettouserswhohavetogeneratebusinessbenefitoutofITspendingTheITdepartmentshouldearnthebiggestpartoftheirbudgetby“selling”ITservicetousers Source: McKinseyNEEDSMORETAILORING17RankingProjectdescriptionsBASICSTRUCTUREOFREQUIREMENTPRIORITIZATIONPROCESSBU1BU2BU3BU4XProjectportfolioResourceportfolioMatchresourcerequirementswithresourceavailabilityBackofficeITdepartment Source: McKinseyQuantifi-cationofbenefitsQuantifi-cationofeffortsAssess-mentofresourcesinITAssess-mentofresourcesinBUImplementableprojectportfolioNEEDSMORETAILORING18 Source: McKinseyMAINBLOCKSOFCHINA‘SFUTUREITSYSTEMEventprocessorOrderentry/provisioningWorkflowmanagementNetworkelementmanagerNetworkconfigurationandmonitoringFrontofficeFactoryBillingContractmanage-mentBusinesspartneradministrationCorebusinessoperationsSupportsystemsManagementinformationsystemsBackofficeapplications...WirelinenetworkSharedservicesNetworkelementmanagerNetworkconfigurationandmonitoringIPnetworkProductdefinitionContractmanage-mentProductdefinitionCorebusinessCustomeraccountmanagementMaintenancemanagementBusinessunit1Orderentry/provisioningWorkflowmanagementCustomeraccountmanagementMaintenancemanagementBusinessunitn......InventorymanagementNetworkelementmanagerNetworkconfigurationandmonitoringWirelessnetworkInventorymanagement...BusinesspartneradministrationCorebusinessopera-tionsServiceprovisioningConverterandroutermiddleware(messagebroker,CDRgateway)OptiontoreplicateblockswithineachlayerasaconsciousdecisionbetweeneffectivenessandefficiencyNEEDSMORETAILORING,ESPECIALLYHOWPROVINCIALANDLLWILLFITIN19 Source: McKinseyPLATFORMANDAPPLICATIONCONSOLIDATIONCommonunderlyingsystemplatform/OSCommonmiddlewareApp.Currentreality:MultiplestacksoftechnologyApplicationSWMiddlewareDatabaseNetworkOperatingsystemHardwareFuturevision:LayeredarchitecturewithcommonstandardswherepossibleApplicationSWMiddlewareDatabaseNetworkOperatingsystemHardwareApplicationSWMiddlewareDatabaseNetworkOperatingsystemHardwareApplicationSWMiddlewareDatabaseNetworkOperatingsystemHardwareKeyaccountsDataNetworkelementBroadbandCommonunderlyingtechnicalinfrastructureApp.App.App.HALFDUMMYCHART--NEEDSMORETAILORING20CHINA‘SFUTUREITARCHITECTUREWILLBEFLEXIBLEANDPROCESSORIENTED各子應用系統相互交錯業務變化往往導致必須調整多個系統各子應用系統之間某些功能上能夠實現共享，但許多其他功能上卻被割裂開來存在多個互不相連的IT孤島多個應用系統中均有涉及的事件處理單元被獨立出來，供多個系統共享業務流既實現了集中統一管理又兼顧了靈活性多個應用系統之間的功能及模塊共享變得非常簡單易行應用系統有機地結合在了一起，不再存在IT孤島事件處理單元未來遠景應用5應用6應用7應用3應用4應用1應用.2應用8應用1應用2應用3客戶信息數據庫計費/財務數據庫網絡資源數據庫目前狀況功能整合支持應用9應用10應用11HALFDUMMYCHART--NEEDSMORETAILORING21 Source: McKinseySTRICTLAYERINGNetworkmanage-mentlayerElementmanagementlayerNetworkelementlayerBusi-

nessmgmt.layerServicemanagementlayerClearseparationthroughmediationdevicelayerPermanentevolutionofnewprocesses/practicesdrivenbynewcompetitivelandscapeNewbillingrequirements(e.g.,convergentbilling,hotbilling,etc.)IncreasingcomplexityinadministrationofmanydifferentbusinesspartnersandnewproductsIncreasingfocusonCRMComplexandfastchangingenvironmentFastevolutionofnewingnetworktechnologiesNeedforinterconnectiontoothernetworks/systemsLackofstandardsExisting(legacy)networkshighlyheterogeneousHALFDUMMYCHART--NEEDSMORETAILORING22TRANSFORMATIONTOTHEFUTUREITLANDSCAPEFOLLOWSAFOURSTEPPROCESSIdentifynewITrequirementsAssessexistingITsystemsDesignfutureITlandscapeaccordingtobestpracticeprinciplesDevelopaninnovativemigrationpathIdentifynewITrequirementsforChinawhicharecreatedbynewcompetitivelandscapenewtechnologiesandproductschangingregulatoryenvironmentAssessexistingITsystembyusingstandardtoolsApplicationinventoryApplicationmappingApplicationdynamics/stabilityassessmentTechnologyinfrastructureanalysisDesignfutureITlandscapefollowingbestpracticeprinciplesinthreeareasITstrategyITorganizationITsystemarchitectureDevelopmigrationpathbasedontherisk-limitedapproach23DEVELOPMENTOFAMIGRATIONROADMAP Source: McKinseyStrategicvisionMasterplan…Revolutionarymove

RevolutionarymoveRevolutionarychangeofITinfrastructureEvolutionaryimplementationofnewbusinessrequirementsVisionoffuturebusinesssystem(Partial)ImplementationofarchitecturalvisionArchitecturalvisionIdentifi-cationofbusinessrequire-mentsValidationandprio-ritizationofbusinessrequire-mentsBundlingofrequirementsintoimple-mentationprojectsTechnicaldescriptionofimplementa-tionalter-nativesDevelopmentofprojectportfolio(timing,resources)Implemen-tationDecision:

Go/nogo

forspecific

alternative24Decision:Go/nogoforspecificimplementationalternativeDEVELOPMENTOFAMIGRATIONPLANSource:McKinseyKeyques-

tions/

issuesWhatarethecurrentandemergingbusinessre-quirementsofthecompany?WhatistheITimpactoftheidentifiedbusinessrequire-ments?Whichoftheidentifiedrequirementsare“nicetohaves”,whicharecriticalforsuccess?Whatistherightorderoffulfillmentofthebusinessrequirements?Howcanlogicallyorphysicallyrelatedrequirementsbegroupedtoanimplementationproject?Whichsystemsareaffectedbycertainrequirements?Howcantheprocessbemanaged/monitoredappropriately?Howcanthequalitybeassured?Howcanclients’interestbeprotectedvs.externalparties?KeyinputsBusinessstrategyRegulatoryobligationsCompetitiveenvironmentRateofenvironmentchangeStandardmigrationtechniquesBusinessvalueofchangeAvailablebudgetAvailabletimeAvailableskills/resourcesEndproductsForeachproject:implementationalternativeswithbusinessplanRankingofallprojectsbasedonevaluationcriteria(e.g.,NPV)Implementationplan/roadmapDecisiononspecificimplemen-tationalternativeforeachprojectWhatisthealternativeofchoiceforeveryimple-mentationproject?Istoppriorityalternativefeasible,in-linewiththearchitecturalvisionandthebusinesspriorities?AvailablebudgetAvailabletimeAvailableskills/resourcesTechnicaldescriptionofimplementationprojectsBundlingofbusi-nessrequire-mentstoimple-mentationprojectsValidationandprioritizationofbusinessrequirementsDevelopmentofprojectportfolioImple-mentationIdentificationofbusinessrequirementsRefineWhatisthepriorityforallimplementa-tionprojects?Whatisthecorrecttimingofprojectsteps?Howcanexistingre-sourcesbeallocatedmosteffectively?Whichevolutionaryorrevolutionaryapproachesforthesolutionexist?Whichapplications,HWplatformsanddatabasesareinvolvedinotherprojects?BusinessrequirementsandtheirITimpactRankingofbusinessrequirementsaccordingtourgencyofimplementationImplementationprojectportfolioBusinessstrategyRegulatoryobligationsCompetitiveenvironmentRateofenvironmentchangeExistingsystemarchitectureAvailableandemergingtechnologies25SAMPLESTEPSINAPOTENTIALMIGRATIONPLAN26STEP1:INSTALLATIONOFEVENTPROCESSORMIDDLEWARE Source: McKinseyLegacyNewsystemsActivityFeaturesOrderentryBillingAccountadjustmts.MobileordersOrderentryFraudmgmt.CreditverificationISDNactivationSIMcardactivationBackofficeBillingElementmanagersCraftdispatchMobilenetworkElementmanagersWirelinenetworkTrafficmgmt.A/RFaultdetectionPOTSactivationTrafficmgmt.FaultdetectionDirectoryservicesCallcollectionNetworkinventoryInstalleventprocessormiddlewaresoftwareConnecteventprocessortoalllegacysystems,whicharealsoconnectedtoorderentrysystemsArchitecturalmovetoestablishthefundamentforfuturesysteminterconnectionInthelongtermreductionofinterfacingcostsforfutureapplicationconnectionsRiskfreemove,sincenoexistingsystemisaffectedinitsoperatingperformanceEventprocessorThesestepsneedtobetailored27STEP2:REPLACEMENTOFORDERENTRYSYSTEMS Source: McKinseyLegacyNewsystemsActivityFeaturesOrderentryBillingAccountadjustmts.MobileordersOrderentryFraudmgmt.CreditverificationISDNactivationSIMcardactivationBackofficeBillingElementmanagersCraftdispatchMobilenetworkElementmanagersWirelinenetworkTrafficmgmt.A/RFaultdetectionPOTSactivationTrafficmgmt.FaultdetectionDirectoryservicesCallcollectionNetworkinventoryInstallneworderentry/provisioningsystemforeveryBUwithwebfront-endsDeactivatelegacyorderentrysystemsImprovesalescapabilitiesbysolutionstailoredtoBUneedsReducesystemredundancyfororderentrysystemIncreaseprocessflow-throughbyautomationofpaperbasedprocessstepsUseofSSWcompo-nentsfornewsystemsEventprocessorOrderentryBUwirelineOrderentryBUcellularsvcOrderentryBUInternetsvc28STEP3:DATACENTERANDDSSINSTALLATION Source: McKinseyLegacyNewsystemsActivityFeaturesBillingAccountadjustmts.Fraudmgmt.ISDNactivationSIMcardactivationBackofficeBillingElementmanagersMobilenetworkElementmanagersWirelinenetworkTrafficmgmt.A/RFaultdetectionPOTSactivationTrafficmgmt.FaultdetectionDirectoryservicesCallcollectionNetworkinventoryInstalldatacenterInterfacedatarepositorytolegacysystemsviaeventprocessorClean/scrubexistingdataandfeeddatacenterInstalldecisionsupportsystemwithbasicfunctionalityCentraldatarepositoryforallcustomerrelateddataprerequisiteforadvancedCRMReducecostsgene-ratedbydataredun-dancy/inconsistencySupportmanagementwithDSSinformationEventprocessorOrderentryBUwirelineOrderentryBUcellularsvcOrderentryBUInternetsvcDatacenterDecisionsupportsystemCraftdispatchCreditverification29.STEP4:ENHANCECUSTOMERACCOUNTMANAGEMENT Source: McKinseyLegacyNewsystemsActivityFeaturesBillingAccountadjustmts.Fraudmgmt.CreditverificationISDNactivationBackofficeBillingElementmanagersMobilenetworkElementmanagersWirelinenetworkTrafficmgmt.A/RFaultdetectionPOTSactivationTrafficmgmt.FaultdetectionDirectoryservicesCallcollectionNetworkinventoryInstallnewcustomeraccountmanagementsystemwithbasiccustomercarefunctionalityforeachbusinessunitConnectnewsystemstoeventprocessorImprovementofsalesandcustomercarecapabilitiesbysolutionstailoredtoBUspecificneedsIncreasedprocessflow-throughbyreductionofsystemsattachedinthebusinessprocessUseofSSWcompo-nentsfornewsystemsEventprocessorOrderentryOrderentryOrderentryDatacenterDecisionsupportsystemCustomeraccountmgmt.Customeraccountmgmt.Customeraccountmgmt.SIMcardactivationCraftdispatch30STEP5:SET-UPOFCDRGATEWAY Source: McKinseyLegacyNewsystemsActivityFeaturesBillingFraudmgmt.ISDNactivationBackofficeBillingElementmanagersMobilenetworkElementmanagersWirelinenetworkTrafficmgmt.A/RFaultdetectionPOTSactivationTrafficmgmt.FaultdetectionDirectoryservicesCallcollectionNetworkinventoryInstallCDRgatewayattachedtoswitchnetworkelementmanagerscollecting,standardizingandaddinginformationtoCDRsArchitecturalmoveenablingfutureevolutionarymoves(i.e.billingsystemreplacement)PreparereductionoflegacycostsforexistingcallcollectionsystemsPreparedecoupling/layeringofcorebusinesssystemsfromnetworkOSSCDRgatewayenableseasierimplementationofnewbillingsystemsEventprocessorOrderentryOrderentryOrderentryDatacenterDecisionsupportsystemCustomeraccountmgmt.Customeraccountmgmt.Customeraccountmgmt.CDRgatewaySIMcardactivationCraftdispatch31STEP6:REPLACEMENTOFLEGACYBILLINGSYSTEMS Source: McKinseyLegacyNewsystemsActivityFeaturesBillingISDNactivationBillingElementmanagersMobilenetworkElementmanagersWirelinenetworkTrafficmgmt.A/RFaultdetectionPOTSactivationTrafficmgmt.FaultdetectionDirectoryservicesCallcollectionNetworkinventoryConnectA/RandbackofficesystemstoeventprocessorInstallnewstandardsoftwareapplicationsforbilling,productdefinition,contractmanagementandbusinesspartneradministrationConnectnewapplicationtoeventprocessorConnectbillingsystemtoCDRgatewayIncreasedbusinessperformanceregardingcostperbilltime/customercall#ofcalls/customerFlexibleproductdefinitionEnablingofcrossdi