1、會計學(xué)1產(chǎn)品產(chǎn)品(chnpn)競爭力培訓(xùn)競爭力培訓(xùn)第一頁，共49頁。第一部分第一部分(b fen)：2004年一季度轎車市場概況年一季度轎車市場概況第1頁/共48頁第二頁，共49頁。2004VS20032004VS2003銷量份額銷量份額2004與2003銷量份額銷量份額2004與2003車型Sales% MktSales% Mkt同比%Sales% MktSales% Mkt同比%經(jīng)濟級小計經(jīng)濟級小計4001619.4%2205019.0%81.5%6852018.3%4996918.1%37.1%兩廂車小計兩廂車小計96054.7%81927.1%17.2%151024.0%188156.

2、8%-19.7%三廂車小計三廂車小計6114329.7%3504830.2%74.5%11392930.4%8813132.0%29.3%旅行車小計旅行車小計25391.2%15311.3%65.8% 048511.3%39211.4%23.7%緊湊級小計緊湊級小計7328735.6%4477138.6%63.7%13388235.7%11086740.2%20.8%中級小計中級小計3236215.7%1974317.0%63.9%5590214.9%4601816.7%21.5%中高級小計中高級小計177298.6%1392212.0%27.3%3852710.3%3364712.2%14.

3、5%高級小計高級小計2224410.8%74796.4%197.4%4184111.2%156175.7%167.9%經(jīng)濟級經(jīng)濟級MPV小計小計45342.2%19851.7%128.4%75272.0%35711.3%110.8%中高級中高級MPV小計小計24711.2%27312.4%-9.5%52671.4%70472.6%-25.3%經(jīng)濟級經(jīng)濟級SUV小計小計94214.6%26002.2%262.3%169924.5%75532.7%125.0%中高級中高級SUV小計小計40702.0%7010.6%480.6%60811.6%12310.4%394.0%轎車合計轎車合計185638

4、90.1%10796593.1%71.9%33867290.4%25611893.0%32.2%MPV合計合計70053.4%47164.1%48.5%127943.4%106183.9%20.5%SUV合計合計134916.5%33012.8%308.7%230736.2%87843.2%162.7%乘用車總計乘用車總計206134100.0%115982100.0%77.7%374539100.0%275520100.0%35.9%國內(nèi)轎車市場銷量表（按級別分類）國內(nèi)轎車市場銷量表（按級別分類）China Market - Sales by Segment (Feb. 2004)Feb.2

5、004Feb.2003Jan.-Feb.2004Jan.-Feb.2003第2頁/共48頁第三頁，共49頁。2004VS20032004VS2003銷量份額銷量份額2004與2003銷量份額銷量份額2004與2003車型Sales% MktSales% Mkt同比%Sales% MktSales% Mkt同比%派力奧派力奧7361.0%6941.6%6.1%8610.6%16641.5%-48.3%波羅兩廂18002.5%26075.8%-31.0%32952.5%70006.3%-52.9%高爾19302.6%7801.7%147.4%25731.9%7800.7%229.9%賽馬12321

6、.7%14283.2%-13.7%20791.6%36873.3%-43.6%威姿11971.6%3990.9%200.0%15721.2%11021.0%42.6%富康兩廂27103.7%22845.1%18.7%47223.5%45824.1%3.1%兩廂車小計兩廂車小計960513.1%819218.3%17.2%1510211.3%1881517.0%-19.7%西耶那西耶那12391.7%11522.6%7.6%12941.0%39093.5%-66.9%賽歐三廂15092.1%20844.7%-27.6%53934.0%48514.4%11.2%波羅三廂29294.0%00.0%#

7、DIV/0!47253.5%00.0%#DIV/0!奇瑞風(fēng)云16422.2%32847.3%-50.0%29542.2%73626.6%-59.9%奇瑞旗云6890.9%00.0%#DIV/0!22841.7%00.0%#DIV/0!羚羊65278.9%28546.4%128.7%1562211.7%75566.8%106.7%千里馬69629.5%25725.7%170.7%116018.7%60095.4%93.1%夏利200000.0%4791.1%-100.0%8020.6%18971.7%-57.7%威馳42695.8%14333.2%197.9%79215.9%30682.8%15

8、8.2%飛度22603.1%00.0%#DIV/0!48213.6%00.0%#DIV/0!富康三廂7901.1%7541.7%4.8%19181.4%23952.2%-19.9%愛麗舍28743.9%32837.3%-12.5%58604.4%94018.5%-37.7%桑塔納1389319.0%833018.6%66.8%2182616.3%1928517.4%13.2%捷達(dá)1006513.7%882319.7%14.1%1660312.4%2239820.2%-25.9%嘉年華20052.7%00.0%#DIV/0!36112.7%00.0%#DIV/0!菱帥34904.8%00.0%#

9、DIV/0!66945.0%00.0%#DIV/0!三廂車小計三廂車小計6114383.4%3504878.3%74.5%11392985.1%8813179.5%29.3%派力奧周末風(fēng)派力奧周末風(fēng)5870.8%00.0%#DIV/0!6800.5%00.0%#DIV/0!賽歐SRV19522.7%15313.4%27.5%41713.1%39213.5%6.4%旅行車小計旅行車小計25393.5%15313.4%65.8% 048513.6%39213.5%23.7%緊湊級小計緊湊級小計73287100.0%44771100.0%63.7%133882100.0%110867100.0%20

10、.8%國內(nèi)緊湊級轎車市場銷量表（按級別分類）國內(nèi)緊湊級轎車市場銷量表（按級別分類）China Market - Sales by Segment (Feb. 2004)Feb.2004Feb.2003Jan.-Feb.2004Jan.-Feb.2003第3頁/共48頁第四頁，共49頁。品牌車型上市時間現(xiàn)價格華普203Feb-0479,900華普M203 1.5L舒適型Mar-0469,999CHERY QQ 0.8L 舒適型Mar-0442,800CHERY QQ 0.8L 先鋒型Mar-0439,800CHERY QQ 1.1L 先鋒型Mar-0444,800CHERY QQ 0.1L 炫酷

11、型Mar-0459,800CHERY QQ 0.8L 助力版Jan-0454,300Palio 1.3ELFeb-0478,900Palio 1.5HLFeb-0489,900Palio 1.5HL SUNROOFFeb-0493,900Palio 1.3 Speedgear HLFeb-04106,900Palio Weekend 1.5 HLFeb-04102,900Palio Weekend 1.5 HLX SUNROOFFeb-04114,900Palio Weekend Speedgear 1.3HLX SUNROOFFeb-04131,900Siena 1.5EXMar-0486,

12、900Siena 1.5HLMar-0497,900Siena 1.5HLXMar-04105,900Siena 1.3 Speekgear HLMar-04114,900BUICK SAIL SL X 1.6L MTJan-0484,800奇瑞旗云旗云1.6標(biāo)準(zhǔn)型Feb-0499,8001.6豪華型手動檔（天窗版）Jan-0497,8001.6豪華型自動檔（天窗版）Jan-04104,8001.3GLMTJan-0481,800SANTANA 3000 MT 桑塔那3000超越者 手動經(jīng)典型Mar-04145,000SANTANA 3000 MT 桑塔那3000超越者 手動舒適型Mar-04

13、148,150SANTANA 3000 AT 桑塔那3000超越者自動舒適型Mar-04162,600SANTANA 3000 MT桑塔那3000超越者 手動豪華型Mar-04159,200SANTANA 3000 AT 桑塔那3000超越者自動豪華型Mar-04173,600嘉年華1.6L 手動基本型Mar-0483,800嘉年華1.6L 四速自動舒適型Mar-04104,800寶來寶來04款1.9 TDiMar-04188,900中華04款（新）2.0L手動檔Feb-04169,800中華04款（新）2.0L自動檔Feb-04184,800中華04款（新）2.4L手動檔Feb-04176,

14、800中華04款（新）2.4L自動檔Feb-04191,800紅旗紅旗名仕04款手動檔1.8LMar-04149,800NISSAN藍(lán)鳥旗艦型 NUOVO BLUEBIRDBASE(新新04款）款）Feb-04253,800NISSAN藍(lán)鳥尊貴型 NUOVO BLUEBIRDELEGANCE（新（新04款）款）Feb-04233,80004款陽光2.0L LS ATMar-04189,80004款陽光2.0L LE ATMar-04177,80004款陽光2.0L E MTMar-04167,800蒙迪歐2.0L尊貴型Chia-xFeb-04229,800蒙迪歐2.0L經(jīng)典型GLXFeb-04

15、209,800蒙迪歐賽歐三廂千里馬桑塔納嘉年華2004年新車型上市一覽表中華藍(lán)鳥陽光華普奇瑞QQ西耶那派力奧今年的車市所上市的新車型大都(ddu)是改進型，只有花冠和威樂是新車型。第4頁/共48頁第五頁，共49頁。品牌車型時間原價格現(xiàn)價格降價幅度降價比率CHARADE 2V 1.0 I.E. A/C（TJ7101-PT）三缸兩廂1.0電噴加空調(diào)普通型Feb-0436,80035,80035,80010002.72%夏利二廂三缸電噴轎車（TJ7101）Feb-0439,80037,80037,80020005.03%夏利二廂三缸電噴轎車（TJ7101G） 靜雅型Feb-0443,80039,80

16、039,80040009.13%夏利兩廂三缸改型電噴轎車（TJ7101A）駿雅Feb-0447,80043,80043,80040008.37%兩廂四缸（TJ7131）基本型Feb-0451,80048,80048,80030005.79%兩廂四缸改型電噴轎車（TJ7131A） 駿雅Feb-0457,80051,80051,800600010.38%三廂三缸改型電噴轎車（TJ7101AU） 紳雅Feb-0455,80051,80051,80040007.17%三廂四缸改型電噴轎車（TJ7131AU） 紳雅Feb-0464,80058,80058,80060009.26%福來爾7081BD0.8

17、L基本型Feb-0433,99931,99931,99920005.88%福來爾7081BD0.8L基本型Mar-0433,99929,90029,900409912.06%福來爾7081BD0.8L標(biāo)準(zhǔn)型Feb-0436,99934,99934,99920005.41%福來爾7081BD0.8L選裝型Feb-0443,99938,99938,999500011.36%福來爾7081BD10.9L基本型Feb-0443,80039,80039,80040009.13%福來爾7081BD10.9L標(biāo)準(zhǔn)型Feb-0446,80042,80042,80040008.55%福來爾7081BD10.9L

18、選裝型Feb-0453,80049,80049,80040007.43%福來爾71101.1L選裝型Feb-0445,80041,80041,80040008.73%福來爾71101.1L標(biāo)準(zhǔn)型Feb-0448,80044,80044,80040008.20%豪情JL6360E1(無空調(diào)) 基本型（兩廂三缸）Mar-0435,99932,99932,99930008.33%豪情JL6360E1 舒適型（兩廂三缸）Feb-0438,99936,99936,99920005.13%豪情JL6360E1 舒適型（兩廂三缸）Mar-0438,99933,99933,999500012.82%豪情300

19、JL7131基本型（兩廂半四缸）Mar-0451,39947,39947,39940007.78%豪情300JL7131舒適型（兩廂半四缸）Mar-0452,39948,39948,39940007.63%美日MR6370X1基本型（兩廂四缸）Feb-0449,90045,99945,99939017.82%美日MR6370X1舒適型（兩廂四缸）Feb-0451,99946,99946,99950009.62%優(yōu)利歐MR7130X1基本型（三廂四缸）Feb-0458,99953,99953,99950008.47%優(yōu)利歐MR7130X1舒適型（三廂四缸）Feb-0459,99954,99954

20、,99950008.33%優(yōu)利歐夏利福萊爾豪情美日2004年一季度降價車型價格一覽表低檔車只有(zhyu)很小空間第5頁/共48頁第六頁，共49頁。飚風(fēng)華普飚風(fēng)（天窗版）Feb-0465,69961,69940006.09%路寶HFJ7100GZ005Mar-0449,80046,80046,80030006.02%路寶HFJ7100GZ006Mar-0451,80048,80048,80030005.79%路寶HFJ7100GZ001/GZ002Mar-0453,80050,80050,80030005.58%路寶HFJ7100GZ020Mar-0454,80051,80051,800300

21、05.47%路寶HFJ7100GZ012/014Mar-0456,80053,80053,80030005.28%路寶HFJ7100GZ010Mar-0458,80055,80055,80030005.10%路寶HFJ7100GZ022Mar-0459,80056,80056,80030005.02%高爾高爾基本型Feb-0477,80068,80068,800900011.57%賽馬 MITSUBISHI SIGMA1.3(HFJ7130BE28 L001)豪華型Feb-0491,50086,50086,50050005.46%賽馬 MITSUBISHI SIGMA 1.3(HFJ130BE

22、28L004)普通型Feb-0479,80076,80076,80030003.76%賽馬 MITSUBISHI SIGMA1.6(HFJ7160BE28 M101)豪華型Feb-0497,50092,50092,50050005.13%ZX - FUKAN 2V 1.6 I.E. AXCA 富康1.6AXCA 新浪潮電噴淺內(nèi)飾手動檔 2002升級版Mar-04118,600102,800102,8001580013.32%ZX - FUKAN 2V 1.6 I.E. AXCA-1 富康1.6AXC1A 新浪潮電噴自動檔 2002升級版Mar-04130,800128,500128,50023

23、001.76%ZX - FUKAN 2V 1.4 I.E. 新自由人RPC-1.6 舒適型2002升級版Mar-0488,00079,80079,80082009.32%ZX - FUKAN 2V 1.6 I.E. AXC 富康1.6AXC-新浪潮電噴手動檔 舒適版Mar-04107,60093,80093,8001380012.83%ZX - FUKAN 2V 1.6 I.E. AXC-1 富康1.6AXC-1 新浪潮電噴自動檔 舒適版Mar-04118,600102,800102,8001580013.32%路寶富康兩廂B級轎車(jioch)動則就要5000元或上萬元第6頁/共48頁第七頁

24、，共49頁。BUICK SAIL SL 1.6LJan-0474,80078,80078,800-4000-5.35%BUICK SAIL SLX AT 1.6LJan-04100,80084,80084,8001600015.87%奇瑞風(fēng)云CHERY 1.6溫馨版EX+Mar-0480,80069,8001100013.61%奇瑞.旗云舒適性Mar-04112,800102,800102,800100008.87%奇瑞.旗云豪華型（天窗）LUX SUNROOFMar-04119,800109,800109,800100008.35%GAZELLE 1.3 I.E. 羚羊三廂 (深內(nèi)飾標(biāo)準(zhǔn)型)

25、Jan-0469,80059,80059,8001000014.33%GAZELLE 1.3 I.E. CDB 羚羊三廂 (淺內(nèi)飾標(biāo)準(zhǔn)型)Jan-0469,80059,80059,8001000014.33%GAZELLE 1.3 I.E. CDJ 羚羊三廂 (淺內(nèi)飾舒適型)Jan-0478,80069,80069,800900011.42%GAZELLE 1.3 I.E. CDC 羚羊三廂 (淺內(nèi)飾豪華型)Jan-0479,80069,80069,8001000012.53%GAZELLE 1.3 I.E. CDC 羚羊三廂天窗版Jan-0489,80081,80081,80080008.9

26、1%GAZELLE 1.3 I.E. CRC 羚羊三廂 (淺內(nèi)飾AT、天窗型)Jan-0499,80089,80089,8001000010.02%1.6豪華型手動檔Jan-04106,80095,80095,8001100010.30%1.6豪華型自動檔Jan-04115,800102,800102,8001300011.23%1.3GLJan-0482,80078,80078,80040004.83%1.3GL ATJan-0493,80085,80085,80080008.53%DLX 1.3 MTJan-04115,000110,00050004.35%GL-i 1.5 MTJan-0

27、4135,000130,00050003.70%GL-i 1.5 ATJan-04145,000140,00050003.45%GLX-i 1.5 ATJan-04175,000170,00050002.86%GLX-i 1.5 ATJan-04190,000185,00050002.63%GLS-i 1.5 ATJan-04180,000175,00050002.78%GLS-i 1.5 ATJan-04195,000190,00050002.56%賽歐三廂奇瑞旗云羚羊千里馬威馳降價(jin ji)的楷模促銷(c xio)活動變?yōu)榻祪r第7頁/共48頁第八頁，共49頁。SANTANA 世紀(jì)新秀

28、 1.8Feb-0498,90093,90050005.06%SANTANA 世紀(jì)新秀 1.8 (半選)Feb-04101,90098,90030002.94%SANTANA 世紀(jì)新秀 1.8（全選）Feb-04115,000110,00050004.35%SANTANA 世紀(jì)新秀 1.8（全選）Mar-04115,000109,00060005.22%JETTA 1.6 捷達(dá)都市春天Mar-04119,800101,0001880015.69%JETTA 1.6 捷達(dá)前衛(wèi) 安全版 普通漆（ABS+單氣囊）Mar-04129,800108,0002180016.80%1.6 舒適型 MTFeb

29、-04103,80093,800100009.63%1.6 豪華型 MTFeb-04112,800101,800110009.75%1.6豪華型 ATFeb-04119,800109,000108009.02%1.6L手動標(biāo)準(zhǔn)型GLXiMar-04109,800103,80060005.46%1.6L手動標(biāo)準(zhǔn)型SEi(+ABS,四輪碟剎)124,800118,80060004.81%1.6L自動標(biāo)準(zhǔn)型Sei139,800133,80060004.29%1.6L手動豪華型Exi148,800142,80060004.03%1.6L自動豪華型Exi169,800159,800100005.89%捷

30、達(dá)桑塔納嘉年華菱帥第8頁/共48頁第九頁，共49頁。寶來手動檔1.8L BORA MT C(COMFORT)舒適型Mar-04175,000163,000163,000120006.86%寶來手動檔1.8LT BORA-MT H(LUX)豪華型Feb-04214,800210,800210,80040001.86%寶來自動檔1.8LT BORA-AT H豪華型Mar-04227,800223,800223,80040001.76%寶來手動檔1.6 BORA 1.6 MT (BASE) 基本型Feb-04153,000148,000148,00050003.27%寶來04款1.9 TDiMar-

31、04188,900182,000182,00069003.65%2.0升標(biāo)準(zhǔn)型 ZHONGHUA 2.0 STANDARDFeb-04157,800149,80080005.07%中華2.4L精華版Feb-04173,800156,800156,800170009.78%SANTANA 2000 MT 桑塔那2000 手動標(biāo)準(zhǔn)Feb-04165,500152,500130007.85%SANTANA 2000 MT 桑塔那2000 手動舒適Feb-04173,500160,500130007.49%SANTANA 2000 MT 桑塔那2000 手動舒適Mar-04173,500149,000

32、2450014.12%SANTANA 2000 AT 桑塔那2000 自動標(biāo)準(zhǔn)Feb-04179,900166,900130007.23%SANTANA 2000 AT 桑塔那2000 自動舒適Feb-04187,900174,900130006.92%SANTANA 2000 AT 桑塔那2000 自動舒適Mar-04187,900174,000139007.40%2.0 GL標(biāo)準(zhǔn)手動檔Feb-04179,000174,00050002.79%2.0 GLS MT手動檔舒適型Feb-04198,000193,00050002.53%2.0 GL標(biāo)準(zhǔn)手動檔Mar-04179,000172,80

33、062003.46%2.0 GLS MT手動檔舒適型Mar-04198,000188,000100005.05%2.0 GLS AT 自動檔 豪華型天窗Mar-04225,000212,800122005.42%2.7 V6 AT 自動檔尊貴型Mar-04265,000249,800152005.74%桑塔納2000索娜塔寶來中華今年(jnnin)車市競爭的火力集聚點第9頁/共48頁第十頁，共49頁。銷量捷達(dá)1300001660312.8%121755Santana B21220002182617.9%130000Polo8400080209.5%58813Gol20000257312.9%1

34、8869賽歐系列57000956416.8%70136飛度8500048215.7%85000威姿1.3MT5640157227.9%11528威姿1.3AT6360新車型1.5L13000威馳40000792119.8%58087富康42000664015.8%48693愛麗舍54000586010.9%42973標(biāo)致20000羚羊550001562228.4%70000派力奧200008614.3%9471西耶那2000012946.5%14234派力奧周末風(fēng)100006806.8%7480奇瑞風(fēng)云3500029548.4%21663奇瑞旗2%16749千里馬53

35、0001160121.9%65000長安福特嘉年華25000360114.4%26407912,000124,29713.6%13.6%876,860廣州本田天津一汽夏利長安鈴木總總 計計上海大眾一汽大眾上海通用神龍汽車生產(chǎn)廠商江蘇南亞一汽豐田上汽奇瑞東風(fēng)悅達(dá)2004年1-2月銷量2004年各廠家緊湊型轎車計劃銷量及全年銷量預(yù)測年各廠家緊湊型轎車計劃銷量及全年銷量預(yù)測完成任務(wù)率全年預(yù)計完成品牌型號2004年計劃第10頁/共48頁第十一頁，共49頁。2003年1月2月3月4月5月6月7月8月9月10月11月12月南京-菲亞特銷量 FIAT37271846340434523767394426352

36、228257827432407401036741RATE10.1%5.0%9.3%9.4%10.3%10.7%7.2%6.1%7.0%7.5%6.6%10.9%100.0%中級車銷量 SEG B/C660944477164090676086288166668644436737470402636997375085617797397RATE8.3%5.6%8.0%8.5%7.9%8.4%8.1%8.4%8.8%8.0%9.2%10.7%100.0%全國轎車銷量 TOT MKT AUTO159094116046159402176064164883173841177548178142207365185

37、5502048492383722141156RATE7.4%5.4%7.4%8.2%7.7%8.1%8.3%8.3%9.7%8.7%9.6%11.1%100.0%2004年1月2月3月4月5月6月7月8月9月10月11月12月TOTALRATE南京-菲亞特銷量 FIAT274256236005000480049004600500055004800550054645200041.5%RATE0.5%4.9%6.9%9.6%9.2%9.4%8.8%9.6%10.6%9.2%10.6%10.5%中級車銷量 SEG B/C60596732877741581665 7595580529778428138

38、285040769438908410341896318720.8%RATE6.3%7.6%8.0%8.5%7.9%8.4%8.1%8.4%8.8%8.0%9.2%10.7%全國轎車銷量 TOT MKT AUTO168406 206134 214600 238463 223319 235452240473241277280857 251311277449322853290059335.4%RATE5.8%7.1%7.40%8.2%7.7%8.1%8.3%8.3%9.7%8.7%9.6%11.1%2003年轎車市場走勢圖2003年轎車市場走勢圖同志(tngzh)仍需努力！第11頁/共48頁第十二頁

39、，共49頁。第二部分：第二部分：驚雷驚雷(jn li)行動的目標(biāo)和思行動的目標(biāo)和思路路第12頁/共48頁第十三頁，共49頁。原價格庫存補貼1(2.14已執(zhí)行)庫存補貼2(需追加)2003年經(jīng)銷商無條件折讓Max(最大讓利)調(diào)整后降幅(經(jīng)銷商單車?yán)麧?調(diào)整后價格1.3EDX78,900 2,000 3,000 2,600 7,600 9,100 -1,500 69,800 1.5EL 87,900 4,000 2,000 2,900 8,900 9,100 -200 78,800 1.5ELX99,900 6,000 1,000 3,300 10,300 10,100 200 89,800 1.

40、3SG EL106,900 6,000 1,000 3,500 10,500 10,100 400 96,800 1.3SG ELX119,900 6,000 - 4,000 10,000 10,100 -100 109,800 1.3EDX89,900 5,000 2,000 3,000 10,000 10,100 -100 79,800 1.5EDX89,900 5,000 2,000 3,000 10,000 10,100 -100 79,800 1.5EL 95,900 4,000 2,000 3,200 9,200 9,100 100 86,800 1.5ELX107,900 4,3

41、00 2,000 3,600 9,900 9,100 800 98,800 1.3SG EL115,900 7,000 - 3,800 10,800 10,100 700 105,800 1.3SG ELX128,900 7,000 - 4,200 11,200 10,100 1,100 118,800 1.5EL111,900 11,000 1,000 3,700 15,700 15,100 600 96,800 1.5ELX121,900 12,300 - 4,000 16,300 16,100 200 105,800 1.5SG ELX142,900 16,300 - 4,700 21,

42、000 21,000 - 121,900 說明：說明：價格單位為元，以上為普通漆價格，金屬漆另加2000元/輛。PALIO WE車型南京菲亞特南京菲亞特2003款車型新價格方案款車型新價格方案PALIOSIENA創(chuàng)造創(chuàng)造(chungzo)概念，提升人氣，消化庫存。概念，提升人氣，消化庫存。廠商共同承擔(dān)處理廠商共同承擔(dān)處理(chl)庫存損失，庫存損失，第13頁/共48頁第十四頁，共49頁。車型車型現(xiàn)在價格現(xiàn)在價格建議價格建議價格價差價差Palio 1.3 EX78,900 75,800 -3,100 Palio 1.5HL89,900 85,800 -4,100 Palio 1.5HL S.R9

43、3,900 89,800 -4,100 Palio 1.3 SG HL106,900 101,800 -5,100 Siena 1.5EX86,900 81,800 -5,100 Siena 1.5HL 97,900 92,800 -5,100 Siena 1.5 HLX 105,900 100,800 -5,100 Siena 1.3 SG HL114,900 109,800 -5,100 Palio Weekend 1.5HL102,900 99,800 -3,100 Palio Weekend 1.5HLX S.R114,900 111,800 -3,100 Palio Weekend

44、1.3 SG HLX S.R131,900 126,800 -5,100 南京菲亞特南京菲亞特M.Y2004款新價格方案款新價格方案提高(t go)性價比第14頁/共48頁第十五頁，共49頁。Palio 1.3EXPalio 1.3EXFukan ZX1.4 2vRPC+VW Polo1.4BASICMTVizi 1.3STDGOL 1.64門門基本型基本型Buick Sail1.6 SL KIAaccent1.3GLFORD 1.3嘉年華嘉年華BASICsigma 1.3BASICvalueDrive & Pass. Side Electric Ext. Mirrors 1000He

45、ight adj. Drive seat800SHeight adj. Steering wheel200SSSSSSSSteering wheel and gear box in leather600Leather Seats and pannels3000Power steering3000SSSSSSSSFront electric windows1000SSSSRear electric windows1000SSCentral door locking1200SSSSSRadio cassette system (2 speakers)500SSSSRadio cassette sy

46、stem (4/6 speakers)700SSSSSSRadio Cd 1500Rear seat head rest500SSSSSSAlloy wheels2000Metallic painting2000OPTOPTOPTSSSSSSSplit rear seat1000SABS4000SSSSSDriver air bag2000SSSSSSSPassenger air bag2000SSSImmobilizer2000SSSSSSAutomatic transmission10000Sunroof4000telecontrol lock1000SSAlarm1000CD Chang

47、er1000controvalore470008,100 8,100 6,200 17,400 5,200 10,800 16,200 18,400 10,500 13,100 PVP75,80078,90079,800110,50079,80085,30078,80078,80078,80079,800INDEX PVP100104105146105113104104104105REA LE75,80078,90081,700101,20082,70082,60070,70068,50076,40074,800INDEX REA LE100104108134109109939010199PV

48、P78,90078,90079,800110,50079,80085,30078,80078,80078,80079,800INDEX PVP100100101140101108100100100101REA LE78,90078,90081,700101,20082,70082,60070,70068,50076,40074,800INDEX REA LE10010010412810510590879795PALIO 1.3EX 降價降價(jin ji)前后配置的性價比前后配置的性價比第15頁/共48頁第十六頁，共49頁。Palio 1.5HLFukan ZX1.6 2vAXCVW Polo

49、1.4ComfortMTVW Polo1.6ComfortMTVizi 1.3DLXGOL 1.6 4門門 舒舒適型適型FORD 1.3嘉年華嘉年華COMFORTBuick Sail1.6 SLX KIAaccent1.3GL KIAaccent1.6GLSvalueDrive & Pass. Side Electric Ext. Mirrors 1000SSHeight adj. Drive seat800SSSSSSHeight adj. Steering wheel200SSSSSSSSSteering wheel and gear box in leather600SLeath

50、er Seats and pannels3000SPower steering3000SSSSSSSSSSFront electric windows1000SSSSSSSSSSRear electric windows1000SSSSSCentral door locking1200SSSSSSSSSSRadio cassette system (2 speakers)500SRadio cassette system (4/6 speakers)700SSSSRadio Cd 1500SSSSSRear seat head rest500SSSSSSSSAlloy wheels2000SS

51、Metallic painting2000OPTOPTSSSSSSSSplit rear seat1000ABS4000SSSSSSSSSSDriver air bag2000SSSSSSSSSSPassenger air bag2000SSSSSSSSSImmobilizer2000SSSSSSSSAutomatic transmission10000Sunroof4000telecontrol lock1000SSSSAlarm1000CD Changer1000controvalore4700018,200 13,600 19,400 19,400 16,900 23,000 20,70

52、0 20,000 20,600 28,000 PVP85,80093,800119,800127,80089,80093,80093,80084,80081,80095,800INDEX PVP1001091401491051091099995112REA LE85,80098,400118,600126,60091,10089,00091,30083,00079,40086,000INDEX REA LE1001151381481061041069793100PVP89,90093,800119,800127,80089,80093,80093,80084,80081,80095,800IN

53、DEX PVP1001041331421001041049491107REA LE89,90098,400118,600126,60091,10089,00091,30083,00079,40086,000INDEX REA LE10010913214110199102928896降價前后降價前后(qinhu)配置的性價比配置的性價比第16頁/共48頁第十七頁，共49頁。Palio 1.5HLsunroofFukan ZX1.6 2vAXCVW Polo1.4ComfortMTVW Polo1.6ComfortMTVizi 1.3DLXGOL 1.6 4門門 舒舒適型適型FORD1.3 嘉嘉年

54、華年華COMFORTBuick Sail1.6 SLX KIAaccent1.6GLSsunroofsigma 1.6Luxvalue電動內(nèi)調(diào)后視鏡Drive & Pass. Side Electric Ext. Mirrors 1000SSSS高度可調(diào)前座椅Height adj. Drive seat800SSSSSS高度可調(diào)方向盤Height adj. Steering wheel200SSSSSSSS皮制方向盤、變速箱套Steering wheel and gear box in leather600S皮制座椅、內(nèi)飾板Leather Seats and pannels3000S助

55、力轉(zhuǎn)向Power steering 3000SSSSSSSSSS前電動窗Front electric windows1000SSSSSSSSSS后電動窗Rear electric windows1000SSSSSS中控鎖Central door locking1200SSSSSSSSSS2聲道收音機Radio cassette system (2 speakers)500S4/6聲道收音機Radio cassette system (4/6 speakers)700SSSCD收音機Radio Cd 1500SSSSSS后座椅頭枕Rear seat head rest500SSSSSSSSS鋁合

56、金輪輞Alloy wheels2000SSS金屬漆Metallic painting2000OPTOPTSSSSSSS分拆式后座椅Split rear seat1000SSABSABS4000SSSSSSSSSS駕駛位氣囊Driver air bag2000SSSSSSSSSS副駕駛位氣囊Passenger air bag2000SSSSSSSSS電子防盜系統(tǒng)Immobilizer2000SSSSSSS自動變速箱Automatic transmission10000天窗Sunroof4000SS遙控門鎖telecontrol lock 1000SSS報警器Alarm1000SCD換碟機CD C

57、hanger1000controvalore4700022,200 13,600 19,400 19,400 22,400 22,000 20,700 20,000 32,000 22,400 PVP89,80093,800119,800127,80089,80093,80093,80084,80097,80097,500INDEX PVP10010413314210010410494109109REA LE89,800102,400122,600130,60089,60094,00095,30087,00088,00097,300INDEX REA LE1001141371451001051

58、069798108PVP93,90093,800119,800127,80089,80093,80093,80084,80097,80097,500INDEX PVP1001001281369610010090104104REA LE93,900102,400122,600130,60089,60094,00095,30087,00088,00097,300INDEX REA LE100109131139951001019394104降價前后降價前后(qinhu)配置的性價比配置的性價比第17頁/共48頁第十八頁，共49頁。Palio 1.3SPEEDGEARHLVW Polo1.4Comfo

59、rtATFukan ZX2v 1.6AXC ATVizi 1.3DLX ATBuick Sail1.6 SLXLUX AT KIAaccent1.3GL AT KIA accent1.6GLS AT KIAaccent1.6 GLS ATsunroofFORD 1.6嘉年華嘉年華Lux ATvalue電動內(nèi)調(diào)后視鏡Drive & Pass. Side Electric Ext. Mirrors 1000SSSSS高度可調(diào)前座椅Height adj. Drive seat800SSSS高度可調(diào)方向盤Height adj. Steering wheel200SSSSSSSS皮制方向盤、變速

60、箱套Steering wheel and gear box in leather600SSS皮制座椅、內(nèi)飾板Leather Seats and pannels3000SSSS助力轉(zhuǎn)向Power steering3000SSSSSSSSS前電動窗Front electric windows 1000SSSSSSSSS后電動窗Rear electric windows 1000SSSSSSS中控鎖Central door locking1200SSSSSSSSS2聲道收音機Radio cassette system (2 speakers)5004/6聲道收音機Radio cassette system (4/6 speakers)