




版權說明:本文檔由用戶提供并上傳,收益歸屬內容提供方,若內容存在侵權,請進行舉報或認領
文檔簡介
1、.1who is the best choicewho is the best choice Made By Group 24 : Chen Jiawei Chen Yichang Fang Xiao Sheng Siyuan Zhang Kun VS.2 Comparison on Apple and Google.3 The chart show that,In general, Apple TR grow faster than Google. And this show thatThe NI of Apple is much better than Apples.(Million Do
2、llars)Total Revenue and Net Income Change of Apple and Google.4(Million Dollars) Apple performs better onboth sides, especially onMarket Value.(By Sep.14th.2011)Total Net Assets and Market Value of Apple and Google.5The second quarter The second quarter of 2011, domestic of 2011, domestic shipments
3、of flat-shipments of flat-panel computer panel computer 625.6K units, of 625.6K units, of which 68.9% of which 68.9% of Apples market Apples market share in the first share in the first placeplaceApple Tablet PC market share.6FEBRUATY 2011FEBRUATY 2011 MOBILE OPERATION SYSTEM MARKET SHARE.7 In the p
4、ast,PC has a host computer and a monitor.Mobile phone has many button.People dont know what is tablet PC.In the past.8 AppleGoogleImacGoogle search engineIpod nanogmailIpod touchGoogle mapipadGoogle ChromeIphone Android Product.9Mac OS x is apple system Apple has more than 100,000 application.Androi
5、d not as good as Mac OS x.Apple service has good reputation. At this point Google is lacking.System and Service.10 Rank RankBrandBrandValue in $Value in $millionmillionBrand Value Brand Value changechangefrom 2010from 20101Apple153,285 +84%2GoogleGoogle111,498 -2%Apple Overtook Google To Become The
6、Worlds Most Valuable Brand.11Apple and Google product Discussion Breakdown.12 1. Strong market positions2. innovative products3. satisfied servicesApple will grow stronger in the future. 1.What is Corporate Social Responsibility 2.Google has done very well 3.Apple also can be the model in this aspec
7、tsCorporate Social Responsibility.GoogleAppleAttract new customers:Google AdWordsPropagandize: Use advertisementUse your web site for the gains:Google AdSenseLet the customer get better experience :Apple storeMarketing way.1. Google and the Chinese governments ideas are not unified2. Apple readjust marketing way to adapt to China Marketing way.16 ConclusionSo We suggest you : Invest Apple.1.Apple in Finance ,Brand Image, Market Reach and Marketing Way are stronger t
溫馨提示
- 1. 本站所有資源如無特殊說明,都需要本地電腦安裝OFFICE2007和PDF閱讀器。圖紙軟件為CAD,CAXA,PROE,UG,SolidWorks等.壓縮文件請下載最新的WinRAR軟件解壓。
- 2. 本站的文檔不包含任何第三方提供的附件圖紙等,如果需要附件,請聯系上傳者。文件的所有權益歸上傳用戶所有。
- 3. 本站RAR壓縮包中若帶圖紙,網頁內容里面會有圖紙預覽,若沒有圖紙預覽就沒有圖紙。
- 4. 未經權益所有人同意不得將文件中的內容挪作商業或盈利用途。
- 5. 人人文庫網僅提供信息存儲空間,僅對用戶上傳內容的表現方式做保護處理,對用戶上傳分享的文檔內容本身不做任何修改或編輯,并不能對任何下載內容負責。
- 6. 下載文件中如有侵權或不適當內容,請與我們聯系,我們立即糾正。
- 7. 本站不保證下載資源的準確性、安全性和完整性, 同時也不承擔用戶因使用這些下載資源對自己和他人造成任何形式的傷害或損失。
最新文檔
- 勞動教育的歷史發展與時代需求分析
- 植物生物學光合作用知識考點
- 環保行動議論文的實踐10篇
- 第一型線積分和面積分
- 2021電力企業標準化作業控制卡
- 綠色卡通插畫風低碳出行
- 領導力發展如何成為卓越的領導者
- 風能產業技術創新與未來發展路徑研究
- 項目風險管理與數據分析的實施
- 非遺技藝傳承中的文化與科技的融合路徑
- 2023年北京中考地理試卷及答案
- 小學數學四年級(下冊)教師用書
- 跨境電子商務實訓
- 新蘇科版八年級下冊初中數學 7.2 統計圖的選用課時練(課后作業設計)
- 籃球--傳切配合(縱切)課件.ppt
- 兒童學習困難課件
- 繪就“行走的思政課”
- 護生入科宣教
- 物理降溫操作流程及評分標準
- 建設工程項目內部經濟責任承包合同格式
- 工具鉗工技能操作鑒定要素細目表09版
評論
0/150
提交評論