Design,developmentandtrendsJeffreyZhaoApril,2015AutoProductandTECHNOLOGYOVERVIEW21. AutoProductClassificationandDemandTrend2.AutoProductAttributeFundamentalsAutoTechnologyandFeatureTrendsWrapupcontentsI.AutoProductClassificationandDemandTrendLearningobjectiveUnderstandingmainstreamclassificationstandardsofautoproduct,includingpassenger,commercialvehiclesandLeveldownproductsegmentsBeingawareofmajorconsumerpreferenceforvehicletypeandsub-groupdifferenceMajorcontentpointsClassificationstandardsofEurope,AmericanandChinaMajorclassificationstandardsforpassengervehiclesincludingcar,SUVandluxurybrandvehiclesSyndicatedresearchinsightaboutconsumerneedsfordifferentbodytypesDemandvariationbetweenmainstreambuyersandemerginggroups,suchasPost90s,femaleandrepeatbuyersBusinessapplicationsPossessbasicproductclassificationknowledgetospeakcommonindustrylanguageIdentifytheemergingconsumertrendsfordifferentbodytypeandvehiclesegmentsLearningObjectiveofProductClassificationHistoryofcarsisthecontinuousinnovationandmigration

18thCentury19thCentury20thCentury21thCenturyPassengerVehicleClassificationStandardsbyCountryChinaClassificationGermanyClassificationStd.NorthAmericaClassificationStandard微型轎車(Micro-car)(Displacement<1L)A00,A0Mini(A)普通級轎車(Mainstream)(1.0L<D<1.6L)ASmall(B)中級轎車(Medium)(1.6L<D<2.5L)BMedium(C)中高級轎車(Upscale)

(2.5L<D<4.0L)CUpper-medium(D)高級轎車(Premium)(D>4.0L)DLarge/Luxury(E)Source:GlobalInsight,CAAM,VolkswagenwebsiteGermanystandardsarenotonlyusedbyVW,whicharealsowidelycitedandfollowedbymanufacturersinChinaGermanyVehicleClassification:VWasanexamplePassengervehicleA0HBFabia,PoloGHBGolfA6Jetta&SantanaHigherClassA0NBAPoloNBMagotan,NewPassat,Superb,VWCCBSUVTiguan,TouraegJetta,SantanaB2,SantanaVistaLavida,NewBora,Sagitar,OctaviaCPhaeton,AudiA6LDAudiA8LAlternativevehicleclassification:GlobalInsightsClassificationLength(mm)PRICE(Euro)ClassificationLength(mm)PRICE(Euro)Aupto3800<=15000MPV-B<410016,500-24,200B3700-420015,001-22,000MPV-C4000-450024,201-36,300C14000-450022,001-28,000MPV-D>440036,301-55,000C24000-450028,001-33,000MPV-E>4400>55,000D14400-490033,001-41,000SUV-A<3800<16,500D24400-500041,001-50,000SUV-B3700-400016,500-24,200E14700-510050,000-85,000SUV-C3800-460024,201-36,300E2>450085,001-170,000SUV-D4500-510036,301-55,000F1passesSports&Prestigemodels200,000-400,000SUV-E>4800>55,000F2passesSports&Saloonmodels,>400,000Source:GlobalInsightsPassengercarclassificationbyNielseninsyndicatedresearchPrice(Unit:1000RMB)Carlength(mm)200070030018010045<3800 3700-43004100-48004300-49004700-5000>5000CBAE1DE2Mercedes-BenzS-ClassLexusGSMercedes-BenzE-ClassLexusESVWPhaetonBMW5SeriesCadillacCBMW3SeriesAudiA4LNewPassatCarolaNewBoraRoewe550ExcelleNissanTeanaAccordVWPoloGAVEOAltoSparkBMW7SeriesVehicleprice(‘000CNY)ClassificationofSUVmarketbyvehiclepriceandsizeA0020007005002501201008050Vehiclelength(mm)<40004000-42504250-46504650-4800>4800SUV-C2SUV-C1PoloGHBQQAltoSparkSUV-AHavalM4SUV-BSUV-D1SUV-ESUV-D2BJ2020Luba/LeichiKiaSportageHondaCR-VBMWX1MBGLKHoverH

Highlander

BMWX3MBML350AudiQ7LexusRX450hDiscoveryXF

XJLLandRover&JaguarSRXXC60EXRXQ5X3SUVA/BEscaladeCTSSLSCadillacXC90S60S80LVolvoTouaregMDXFXLXQ7X5&X6MSUVC/DTLGISA4L3SeriesCClassLuxuryA/BRLMGSA6L5SeriesEClassLuxuryCAcuraInfinitiLSLexusPhaetonA8L7SeriesSClassLuxuryDVWImportAudiBMWMercedes-BenzBrandRangeRoverDefenderFreelander

XJSciroccoGLKLuxurybrandpassengervehicleclassificationChinahasadopteddifferenttruckclassificationstandardfromus12ChinaNorthAmericaHeavy-dutyTruckClass8–HeavyTruckGVW>14TGVW>14.9T(i.e.>30,800lbs.)

Class7–MediumTruckMediumTruck11.79T<GVW≦14.9T6T<GVW≦14TClass6–MediumTruck(i.e.13,200–30,800lbs.)8.85T<GVW≦11.79T

Class5–MediumTruck

7.26T<GVW≦8.85T

Class4–MediumTruck

6.35T<GVW≦7.26T

LightTruckClass3–LightTruck1.8T<GVW≦6T4.54T<GVW≦6.35T(i.e.3,968-13,227lbs.)Class2–LightTruck

2.72T<GVW≦4.54T

Class1–LightTruck

MiniTruck<1.8TGVW≦2.72TTruckClassificationComparisonSource: LiteratureresearchAlowsegmentcarsandSUVmarketSEEFASTERGROWTHSource:ChinaAssociationofAutomobileManufacturers,NielsenanalysisHistoricsalesvolumeandfutureforecastbyvehiclesegmentinChinaTheoveralltrendisthatAlowsegmentcarandSUVmarketsharewillfurtherexpandinthenextfiveyears.AstotheAhighsegmentaccountsforthelargestshareofvehiclepopulation,itsmarketsizehasatrendofdecreaseinthefutureSUVMPVCoupeWagonproductUSP:“Sporty",“off-road","multi-functional"Partofnewcarsandconceptcarsof2014BeijingautoshowProductUSP:"largespace",“highversatility",“Forbothcommercialandfamilyuse"productUSP:sportscarstyle,exclusivecomfortandspaceproductUSP:Freedrive,familycareactivelylaunchingnewvariantsoffsedanplatformTopconsiderationfactorsforyournextcarMPVSUVCouple（two/fourdoors）priceexteriordesignFueleconomyHatchbacksafetyAfter-salesqualityMaintenancecostscomfortpowerspacesafetyFeaturespaceSUVmaintainshighpopularity,whileMPVandcoupeareincreasinglyconsideredSource:2014NielsensyndicatedresearchHatchbackSUVMPVCouple（two/fourdoors）below80,00080,000

–120,000120,000-180,000180,000-300,000300,000-500,000Above500,000231445241121282712586528252413975183525Unit:RMBTheintendedbodytypeforthenextcar(%)Budgetlevel(RMB)Mid-lowpricehatchback,mid-highMPVandSUVandLuxurycoupehavehighermarketpotentialSource:2014NielsensyndicatedresearchMiddletohigh-endSUVandMPV(180,000RMBandabove)willaddressthetradeupneedsofcurrentsedanandsmallSUVownersHatchbackpricedbelow120,000RMBwillmeetfunctionalneedsoffirst-timebuyersPremiumcoupepricedabove300,000RMBwilladdresspurchasers'needsforspeedandfashionUsersourceoffuturederivativemodels77%Hatchback14%Sedan9%SUVCurrentCarsPlanningcars46%Sedan45%SUV7%Hatchback42%Sedan34%SUV13%MPV33%Sedan30%Coupe20%SUVHatchbackSUVMPVCoupe

(two/fourdoors)BothSUVandhatchbackwillcontinuethemarketboom.FollowedbyMPVandcoupe,thosewillseemorerobustgrowthDerivativevariantsHAVESPECIFICCONSUMERPREFERENCESource:2014NielsensyndicatedresearchKeytake-awaysDefinitionofpassengervehiclesegmentsHowmanysegmentsarebrokenoutforpassengervehicles?Passengercar:6majorsegmentsSUV:7segmentsLuxury:8sub-segmentsWhataremajordifferencesforcommercialvehicleclassifications?UShavemoresegmentsandpayloadlevelsthanChinacommercialtrucksClassificationstandardofvehiclesWhataremajorstandardsbycountrylevel?Germanstandard:takeVWasanexampleAmericanstandard:takeIHSasanexampleChinastandard:CARTACandCAAMWhataretheirmajordifferences?:German:6segmentsdifferedbyprice/enginesizeUS:5segmentsdifferedbybodysize/priceChina:5byprice/enginesizeSub-segmentanalysisWhatarethespecificconsumerinterestingrowthsegmentsSUV:Middletohigh-endMPV:Middletohigh-endHatchback:120,000RMBandbelowCoupe:300,000RMBandaboveConsumerneedsforbodytypesWhichvehiclesegmentshavelargerMarketshareandfastergrowth?Compactsized(Asegment)islargestwhileSUVisatfastpaceWhatareoveralldemandmigrationonbodytype?MoresedanbuyerswillmigratetoSUV,MPV,hatchbackandcoupeKeytake-awaysofproductclassificationandtrendsII.AutoProductAttributeFundamentalsLearningobjectiveUnderstandingdefinitionofLevel1productattributesbasedonconsumerpurchasecriteriaUnderstandingtheoverallconsumerpreferenceonproductattributeandsub-groupvariationMajorcontentpointsDefinitionofmajorvehicleproductattributesLeveldownstaticanddynamicattributesineachcategoryMajorconsumerpreferenceandsub-groupvariationonattributeneedsBusinessapplicationsCapableofreadthearticles/reportsrelatedtocarperformancerating/testPossessfundamentalknowledgetosupportrelevantattributestudiesanddataanalysisLearningObjectiveofProductAttributes

SteeringwheelstrengthSteeringpositionaccuracyStraightDrivingstabilitySteeringperformanceExteriorInteriorPowerHandlingComfortFunctionalitySafetyInfortainmentQualityEconomyLeveloneattributes（8-10)ThreelevelsofattributesnormallyinproductdefinitionLeveltwoattributes(80-100)Levelthreeattributes(200-300)StructuralsafetySteeringperformanceDrivingvisionSafetyfeaturesFrontviewatdriverseatSide/rearviewforlanechangeEasinessfordistancejudgementSunvisoreffectivenessVisibilityofcontrol/displaybuttonsHeadlamplightnessWindowdefrostereffectMeasureperceivedimportanceandsetpriorityConsumerneedexplorationanddescript%SafetyQualityComfortPriceAppearanceFuelconsumptionHandlinganddrivingcomfortThevehiclefeatureDrivingpowerVehiclebrandreputationTotalPost-90sPost-80sPost-70sPost-60sPost-50sPerceivedimportanceofproductattributesduringvehiclepurchaseOverallconsumersprioritizesafety,quality,comfortandpricefactorsintheirconsiderationwhentheyplantopurchaseacar.Comparedwithotherusers,Post-90spaymoreattentiontopriceandappearance.827793123158437Source:2014Nielsensyndicatedresearch%SafetyProductqualityComfortPriceAppearanceFuelconsumptionHandlingFeaturePowerBrand

reputation587240Femalebuyershavemorecomprehensiveandbalancedconsiderationsthanmale,e.g.safety,qualityandcomfortComparingwithmaleusers,femaleuserscaremoreofsafety,quality,comfort,fuelconsumption,brandthanthatofmales.Source:2014NielsensyndicatedresearchConsumers’specificunderstandingofproductattributes%Leveldownof

automobile’ssafetyLeveldownof

automobile’squalityLeveldownof

automobile’spriceLeveldownof

automobile’sfeatureLeveldownof

automobile’sreputationsafetytechnologysafetyfeatureisabundantGoodbrakingperformancequantityofairbagshighweightofthevehiclesheetmetalthicknessesthereisChildsafetylockshasearnedgoodmarksinthecrashtesthighdurabilitylowrepairrategoodworkmanshipsenseofhighquality(vision/feeling)withinthebudgetthereisabigdiscountvalueformoneyamongthesamelevelmodelspriceislowerthanthatofthesamelevelmodelsvariousfinancialservicebrakesystemfuel-efficientenginesPre-safetysystems.protectivesafetysystems.automatictransmissionin-vehiclesmartmultimediasystemsbrakeassistsystemsGoodbrandreputationWellknownbrandgoodbanrdimageattractiveadspreferenceforWesternbrandstopgradebrandshighvehiclecapacitylongbrandhistoryInparticular,safetytechnology,highdurability,containableinbudget,brakesystemandbrandreputationaretopconsiderationfactorsSource:2014NielsensyndicatedresearchKeytake-awaysLeveldownproductattributesHowtodefinetheproductsafetyattribute?Activesafety:ABS,EBD,Collisionpreventionalarm,etc.Passivesafety:Airbags,vehiclebodystrength,brakingperformance,etc.Howtodefineproductcomfortattributes?Noise,Vibration,handling,airconditioning,seatingcomfort,etc.ClassificationstandardofattributesHowmanycategoriesofproductattributes?Level1attribute:8-10categoriesLevel2attribute:80-100Level3attribute:200-300CanyounameafewLeveloneattributes?:Safety,comfort,rideandhandling,infortainmentConvenience,power,etc.ConsumerneedsforproductattributeOverallwhatarethemostimportantattributestoconsumersduringtheirpurchaseprocess?Safety,quality,comfort,price,andappearancearemostconsideredproductattributesasawholeWhatarethemajordifferencesofattributeneedsbysub-groups?Post90spaymoreattentiontothepriceandappearancewhenbuyingtheirfirstvehicleFemalebuyerstendtobemorecomprehensive,whovaluessafety,quality,comfort,fuelconsumption,brandmoreKeytake-awaysofproductattributedefinition&trendsIII.AutoTechnologyandFeatureTrendsNowadays,automotiveindustrymovesfastontechnologydevelopmentandapplication.Onadailybasis,themarketisdailyrenewingtechnologieswhichaimforasafervehicle,moreconvenienttouse,andmorepersonalized.Forpremiumbrandvehicles,itismorelikeso.Forthosetechnologiescurrentlyexistingonthemarket,wecanclassifythemintodifferentcategoriesandbelowlistssomeofthosegenericareas:Also,alongwiththedevelopmentofwirelesscommunicationtechnicsand“connectedcars”,likethenewlyannounced“Carplay”and“OpenAutomotiveAlliance”,thereisgoingtobemorestage-changingequipmentinthenearfuture.EngineTechnologyNewenergyVehicleTransmissionTechnicsConnectedcarSafetyFeaturesBackgroundofautotechnologycategoryanddevelopmentIDrivefullcontrolofallfunctionsfromthenavigationsystemtotheintegrateduserguide.AutoParkAssistTakesoverparkinglotsearchingandoperationfromthedriverReshapedLong/shortDistanceXenonHeadlightwithLEDlightringRearseatfoldtable/rearwindowsunvisor/refrigeratorincentralarmrestUpgradedhead/sidecurtainairbagImprovedergoeconomicsdesignofcentralconsoleChromedGrillandmoldingBlackmetalwindowmoldingBMW5LWBseriesforChinaL5039xW1860xH1471mmWB:3108mmLaunch:Dec.2010InternationalbrandsarelocallyadaptingtoChineseconsumerneedsLearningobjectiveUnderstandingmajorcategoriesofautotechnologyandequipmentUnderstandingmostimportanttechnologies’consumerneedsanddevelopmenttrendsMajorcontentpointsDefinitionofmajorvehicletechnologiesandequipmentAlternativefueltechnologiesandpowetrainsinconsumerperceptionConsumerneedsforTelematicsandConnectedCarsReasonsandconcernsfordifferentattitudetowardemergingtechnologiesBusinessapplicationsIdentifyingthecross-category/sectorinnovationopportunitiesdrivenbycarconsumerneedse.g.Smartphones,batteries,airconditioning,childrenseats,personalelectronics,etc.Integrateconsumers’attitudetowardcartechnologieswiththeirutilityandneedsforotherconsumerelectronicsandinnovativeproduct.LearningObjectiveofAutoTechnologyandEquipmentVehicleequipmentconsistsofthreelevelsclassificationEntertainmentHD-RadioReceiverVehicleInternetConnectivityMP3/iPodAudioSystemInterfaceRear-SeatEntertainmentSystemSatelliteRadioUniversalDockingStationSafetyDriverMonitoringSystemEmergencyFrontCollisionAvoidanceLaneKeepAssistPassiveEntryandStartSteeringbyWireVehicle-to-VehicleCommunicationExteriorComfortandConvenienceAirSuspensionSystemHands-FreeDoorOpeningHeatedWindshieldWashingSystemSelfRegulatingAirPressureinTires**AutomaticWindowTinting**PowertrainandAlternativeFuels8SpeedorHigherAutomaticTransmissionAll-WheelDriveCleanDieselEngineCompressedNaturalGas(CNG)EngineECODriveAssistantElectricSuperchargerFlexibleFuelEngineFuelCellEngineHybridElectricEngineMildHybridEnginePlug-InHybridEnginePureElectricEngineSmallDisplacementTurboEngineStop-StartSystemExtendedRangePlug-InHybridEngine**IntelligentSensingAdaptiveCruiseControlAutomaticParkingSystemBack-UpCameraBack-UpWarningSystemBlindSpotWarningDMC(DriverModeControl)DriverRecognitionSystemGesture/MotionControlsHapticFeedbackDevicesNightVisionSystemParkingAssistSystemPredictiveSuspensionSelf-drivingVehicleSurroundViewSystemTrafficJamAssistDashcam**LightingAdaptiveHeadlampsAdaptiveRearBrakeLightsAmbientInteriorLightingLEDHeadlights**InteriorComfortandConvenienceActiveNoiseCancellationCabinAirCleanerColorHead-UpDisplayCordlessMobileDeviceChargingSystemCustomizableInstrumentPanelEnhancedColorDisplayIntelligentA/CSystemVoiceActivatedControlsandFeaturesPneumaticSeats**TelematicsBuilt-inApps(Internet/MobileApplications)CellPhoneBlockerNavigationSystem(built-insystem)NFC(NearFieldCommunication)PersonalAssistanceServiceSmartphoneIntegrationTeenDriverKeyTexttoSpeechandSpeechtoTextTrafficLawsReminderVehicletoDriverCommunicationSystemWhataremajorequipmentundereachcategory%Protectivesafetysystem,preventivesafetysystemandbrakingtechnologyaretop3vehicleelectronicconfigurationconsideredbybothfirst-timepurchaserandre-purchasers.First-timepurchaserconcernsmoreonsafetysystemandparkingassist&steeringsystem.MostimportanttechnologiesinconsumerperceptionElectronicconfigurationfeaturesInnerRing：First-timepurchaser

OuterRing：Re-purchaserWindowLifterProtectiveSafetySystemPreventiveSafetySystemBrakingSystemFuelEfficientTechnology

AutomaticTransmission

In-vehicleIntelligentMultimediaSteeringSystemParkingAssistandSteeringSystem

DoorOpen,EngineStartStopLightingandRearviewMirrorControlSignificancehigherthantotalSignificancelowerthantotalSource:2013NielsensyndicatedresearchPowertrain:Turboenginewidelypreferred%TotalA

B

C

D

ESUVMPV113041

278

32212914414532TurbochargedDirectInjectionHighCompressionRatioStart-StopVariableValveTimingAutomatedManualAutomatedDualClutchMultitronicManual89436

171

25612313811030EngineGearboxFromvehiclesegmentperspective,Acarownerspreferenginewithdirectinjectionandhighcompressionratio,whileEcarandSUVownersfavorturbochargedengine.SignificancehigherthantotalSignificancelowerthantotalSource:2013NielsensyndicatedresearchTechnologiesnotyetfullymatureNotFamiliarPotentialsafetyproblemsInfluenceondrivabilityHighMaintenanceCostLimitedfuelefficiencybenefitInsufficientmaintenance&repairservicesHighvehiclepriceFewusersaroundmeTechnologiesnotyetfullymatureNotFamiliarHighmaintenancecostHighvehiclepricePotentialSafetyproblemsLimitedfuelefficiencybenefitsImmaturemaintenance&repairservicesInfluenceondrivabilityFewusersaroundmeAdvancedEngineTechnologiesN=165TransmissionTechnologiesN=170Consumers’rejectionofnewpowertraintechnologiesiscausedbytheimmaturityandcomplexityofthetechnology.Potentialsafetyproblemsimpactconsumeracceptancetonewenginetechnologies.Highmaintenancecostestheobstacleofpromotingtransmissiontechnologies.TechnologyImmaturity&ComplexityeObstacles%Source:2013NielsensyndicatedresearchGasolinecarHybridautomobilePlug-inhybridautomobilePureelectricsDieselvehicleDiesel-gasolinevehicleOthernewenergyautomobileGasolinecarHybridautomobilePlug-inhybridautomobilePureelectricsDieselvehicleDiesel-gasolinevehicleOthernewenergyautomobile2014:Nextcar’sfueltypeconsideration(N=579)2013:Nextcar’sfueltypeconsideration(N=605)GasolinecarHybridautomobilePlug-inhybridautomobilePureelectricsDieselvehicleDiesel-gasolinevehicleOthernewenergyautomobile2012:Nextcar’sfueltypeconsideration(N=324)Source:NielsensyndicatedresearchMajoralternativefueltechnologiesandyearonyeartrendAgreatmajorityofrespondents(59%)areexpectingtheirEVs’drivingrangereaches200Km;andadditional18%areexpectingtherangeisbetween200Kmand300Km.Onaverage,theyhopethecartorun239KmafterafullchargeExpectationonDrivingRangeofElectricVehicle%86219320721665233564138N=1478239253249236216244236243238AverageOverallEnginesize<1.51.5≤Enginesize≤1.81.8<Enginesize<2.5Enginesize≥2.5BeijingShanghaiGuangzhouOthercitiesSource:Nielsensyndicatedresearchin2009ExpectedChargeTime-FastBATTERYCharge86219320721665233564138Average24.521.125.023.227.123.225.225.424.5N=147849%ofrespondentshopeafastchargecanbecompletedwithin

20minutes;theaveragelengthis

25minutes.Ownerswithenginesizeoflessthan1.5Lexpectamuchfastercharge,21minutesonaverage.TherespondentsinBeijinghavehighertimeexpectationthanthoseinShanghaiandGuangzhou,23minutesonaverage.OverallEnginesize<1.51.5≤Enginesize≤1.81.8<Enginesize<2.5Enginesize≥2.5BeijingShanghaiGuangzhouOthercities%Source:Nielsensyndicatedresearchin2009NotfamiliarwithConnectedcarTheso-called“Connectedcar”

referstoavehiclethatisconnectedtotheInternetviainternalorexternalequipment,supportsonlinemapnavigation,audiodownloads,webbrowsing,andotherfunctions.TheConnectedcarmightbeconnectedviamobiledevices(includingthevehicleremotecontrol).Whatisthe“Connectedcar"?WhethertodesiretohaveaConnectedcarConnectedcarisburgeoningdespitelowawarenessSource:2014NielsensyndicatedresearchAttitudetowardsmartphonesconnectionwithTelematicsDesirablesmartphonefunctionalityN=604N=950IncreasedDrivingSafetyHandful

Navigation3G-wifiHotspotVoiceControlRemoteStart-upVoice-activatedPhoneSearchEngineOn-boardDiagnosticSmartphonewillplayadynamicroleinConnectedcarsSource:2014Nielsensyndicatedresearch%In-vehicleIntelligentFunctionOnlineMapNavigation

ParkingAssistImageStolenVehicleTrackingBluetoothMobilPhoneHands-offEmergencyAssistVoiceRecognitionControlCarTelephoneLargeTouchScreenSmartPhoneApplicationCarRemoteControlDVDPlayerDigitalTVReceiverOnlineMusicBlu-rayPlayerTimerforWarming&CoolingWebBrowsingNewsHandInputFunctionNeedonIn-vehicleIntelligentFunctionConsumersvaluesafetyfunctionalitymorethanentertainmentandinformationsourcingN=68N=180N=186N=419SignificancehigherthantotalSignificancelowerthantotalSource:2014NielsensyndicatedresearchConsumers'AttitudetotheTelematics

N=950EnhanceConvenienceMusthaveFeatureforacarTrendOfTheFutureConcernsofprivacydisclosureSymboloffollowingthetrendDistractingfunctionsExcessiveinformationthanneed"Inmyview,futurecarswillbeveryintelligent，includingestablishinganinteractionbetweenmobileandcar.Isetuptherouteathomebymyphonebeforedrivingout.Whenitiscold，Imaystartupbymobilephonetowarmupmycar.IfthereisamusicAPPinthecar

Icandownloadtomobileforsynchronization"----MrLiu，33yearsold，Beijing"TelematicscanconnecttotheInternet,watchthefrontroad,ifthereisatrafficjamIcanbypass,andalsocanseeifthereisanyparkingspace."----MrHu，37

yearsold，ChengduThevoiceofowner

ConsumersviewTelematicsasawaytochangetheirlifestyleandtravelmodeSource:2014NielsensyndicatedresearchThefutureecosystemofConnectedcarandtheroleofcarcompaniesProspectofConnectedcarnetworkandvaluepropositionofTelematicssystemTrafficWeatherCityFacilitiesInformation/services/equipmentsuppliersInternet/ITindustryPersonalManagementVehicleManagementAutomobilemanufacturersPublicadministrationTelematicsSoftwareKeytake-awaysAlternativefueltechnologydevelopmentWhatarealternativefuelvehicles?Oil-eletrichybrid,Plug-inhybrid,Pureelectricvehicle,Hydrogenpoweredvehicle,Solarpowervehicle,Bio-fuelcars,etc.Whataremostconsideredtechnologyandwhy?Hybridvehicleseeshighestintention(40%)whileplug-inandpureelectri