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長(zhǎng)風(fēng)破浪會(huì)有時(shí),直掛云帆濟(jì)滄海。北京語(yǔ)言大學(xué)23春“英語(yǔ)”《英語(yǔ)商務(wù)通論》考試歷年高頻難、易錯(cuò)點(diǎn)試題甄選答案附答案(圖片大小可自由調(diào)整)第I卷一.綜合考核(共15題)1.Tradecreditincludes___.A.openaccountB.promissorynoteC.tradedraftD.pident2.Beforeassumingrisks,afirmmusttaketwoimportantfactorsintoconsideration___.A.theamountofmoneyinvolvedB.theprobabilityofsuccessC.thetimeinvolvedD.thepeopleconcerned3.Whenidentifyingmarketsegments,marketerslookatsomevariables,themostcommonbeing:___A.GeographicB.DemographicC.PsychographicD.Product-use4.Accordingtotheeconomictheoryofsupplyanddemand,priceissetwheresupplymeetsdemand,andthispriceisreferredtoastheequilibriumprice.()A.錯(cuò)誤B.正確5.FrederickHerzbergandhisassociatesputforwardatheorycalledthetwo-factortheory,including___.A.hygienicfactorsB.motivatingfactorsC.securityfactorsD.socialfactors6.Currentratioandquickratioaretwoofthemostcommonratiosusedtoanalyzeafirmsshort-termorliquidityposition.()A.錯(cuò)誤B.正確7.Itisgenerallyagreedthatthefirstrevealingstudiesonhumanrelationsweremadebetween1932and1943attheHawthorneWorksPlantoftheWesternElectricCompany.()A.錯(cuò)誤B.正確8.Well-administeredappraisalsareveryimportanttohumanresourcesdevelopment,becausetheyprovidesystematicandregularfeedbacktoboththeemployerandtheemployeesabouthowwellthelatterperform.()A.錯(cuò)誤B.正確9.Thesellingprocessofpersonalsellinginculd___.A.ProspectB.QualifyC.MakePresentationD.HandleObjections10.Multinationalcorporations(MNCs)arethehighestform.fororganizinginternationalbusiness.()A.錯(cuò)誤B.正確11.Iftheorganizationissoflatthatonesuperiorhastomanagetoomanysubordinates,efficiencymaysufferratherthanimprove.()A.錯(cuò)誤B.正確12.SWOTherestandsforstrengths,weaknesses,opportunitiesandthreats.()A.錯(cuò)誤B.正確13.Acommitteewhichissetuptosolveaspecifictaskandthendissolvediscalledastandingcommittee.()A.錯(cuò)誤B.正確14.Besidestariffs,othermeasuressuchasquotasarealsousedtocontrolimports.Assuchmeasurescollectnotariff,theyarecommonlyreferredtoasnon-tariffbarriers,orNTBs.()A.錯(cuò)誤B.正確15.Asoleproprietorhas,bylaw,unlimitedliability,whichmeansifhegoesbankrupt,hemay,inordertopayhisdebt,losenotonlyhisbusinessbutpartorallofhispersonalproperties.()A.錯(cuò)誤B.正確第II卷一.綜合考核(共15題)1.Accordingtothewaytheyarecollected,theimportsurtaxesordutiesfallinto___.A.specificdutiesB.advaloremdutiesC.compounddutiesD.alternativeduties2.Whowillbuysecurities?A.speculatorsforquickgainsB.investorsforlongtermreturnC.thosewhoareacombinationofspeculatorsforquickgainsandinvestorsforlongtermreturnD.thosewhohavealotofmoney3.Therearetwotypesofadvertising___.A.productadvertisingB.institutionaladvertisingC.indooradvertisingD.outdooradvertising4.Accountingpracticesfallinto___.A.publicB.privateC.governmentD.person5.Acompletelyforeign-ownedenterpriseisindependentindecision-makingandcantakealltheprofitsitmakes.()A.錯(cuò)誤B.正確6.Creditunionsareprofitablecooperativesorganizedtomeettheneedsoftheirmembers.()A.錯(cuò)誤B.正確7.Propertyisanythingofvaluethatisownedbyaninpidualorabusiness.()A.錯(cuò)誤B.正確8.Quickratioiscalculatedbypidingcurrentassetsbycurrentliabilities.()A.錯(cuò)誤B.正確9.Largeorganizations,ingeneral,haveseverallevelsofmanagement:___A.chiefexecutiveofficerB.pisionmanagersC.supervisors10.Short-termunsecuredloanstakeseveralforms:___A.one-time-onlyloansB.linesofcreditC.revolvingcreditagreementsD.non-interest-bearingaccount11.Corporationsarethebackboneofmoderneconomies,althoughinnumbercorporationsaccountforonlyasmallpercentageofallbusinessfirms.()A.錯(cuò)誤B.正確12.Aquotacanbeexpressedintermsofeitherphysicalquantityorvalue.()A.錯(cuò)誤B.正確13.Acommitteewhichisestablishedonapermanentbasisisknownasanadhoccommittee.()A.錯(cuò)誤B.正確14.ThemajorformsofNTBare___.A.quotasB.voluntaryexportquotasC.foreignexchangecontrolD.statemonopoly15.Somecertainbasicprinciplesaboutinsuranceare___.A.insurableinterestB.utmostgoodfaith,indemnityC.contribution,subrogationD.thedoctrineofproximatecause第I卷參考答案一.綜合考核1.參考答案:ABC2.參考答案:AB3.參考答案:ABCD4.參考答案:B5.參考答案:AB6.參考答案:B7.參考答案:
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