1、Mass MediaUnit 9物理六組：張東方 姜鵬程 周立偉 康鑫 陳建勇 王彥宇 What is the mass media?The mass media is news spreading tool: newspapers, news agency, radio, television, film and the floorboard of the journal news.Think about itThe meaning of the mass media：Our side of the mass media newspaperbookmagazinebroadcasttelev

2、ision InternetThe development of mass mediaDi newspaper A famous French philosopher Voltaire said: the home of newspapers in China.China is the worlds first appeared newspaper countries, the “Di newspaper of the Han Dynasty is the worlds oldest newspaper.The development of mass mediaNew zhao wen tim

3、esIn 1873, the “New zhao wen times” published in Hankou, is Chinese do the first newspaper.The development of mass mediaThe contemporary most influential newspaperThe Wall Street journal Bild daily Bild The development of mass media The contemporary most influential newspaper The sun Asahi shimbunTh

4、e development of mass mediaJune 1, 1926 Chinese the first seat permits radio-Harbin radio broadcasting official.The development of mass mediaFrom the original record machine, CD players, until now MP3, cell phone, the mass media has reached a peak.The development of mass mediaIn November 1905, China

5、s first movie shooting-Peking Opera “DingJunShan” success.In March 1931, Chinas first sound film “Alma red peony” released, Figure for the piece in the HuDie heroine.The development of mass mediaIn 1958, Chinas manufacturing successful first black-and-white TV set, called it Beijing.In 1958, China w

6、as born the first television:Beijing TV.The development of mass mediaFamous director Steven SpielbergThe development of mass media Will Smith Famous actorNicolas Cage The development of mass mediaOutstanding filmThe development of mass mediaTV programsThe development of mass mediaGod surf the Intern

7、etIn 1990 Chinas first Internet line the official opening.Michel ，American scientists modern history of the designation: the 19th century was the era of the 20th century, railway is highway era, the 21st century will be a broadband Internet age.The development of mass mediaentertainment look the pho

8、tosPlay gameschatcomment see filmsCheck informationlistening to musicLook at the newsWrite MicroBlogThe development of mass mediaThe development of mass mediaOral communicationMedia communicationWriting mediumElectronic mediaElectronic printing integration mediumHandwrittenwireless wiredPrintingThe

9、development of mass media1985年1995年2000年2005年2009年報紙總印數（億份）246.8263.3329.3378.4403.7廣播臺時間（小時）2807992332164338146639316824281466電視臺時間（小時）380563835135850077264831045007互聯網用戶（人數）7213902171763142518584311232Understand the different mass media charm【 Newspaper】Advantage: a picture, writing; Easy to save,

10、 selective strong.Disadvantages: slow speed report; No sound; Cultural level of demand is higher.【 Broadcast】Advantage: Report fast; A voice; Coverage, receiving convenient on time; Understandable by culture, not easy degree of restriction;Disadvantages: No pictures and words; Not to preserve them a

11、nd repeated use.Understand the different mass media charm【Television】Advantage: Report fast; Have images and text, and with audio-visual;Disadvantages: Not convenient save and repeated use; And the audience is not strong, not real-time interactive.【Internet】Advantage: Report quickly; To get the magnitude of the league information; Information can