PAGE1創(chuàng)新高職英語基礎教程綜合教案課程名稱：_____________________任課教師：_____________________學院：_____________________專業(yè)：_____________________班級：_____________________二〇二X年X月U-8No.01AcademicYearTermWeekDuration2periods,90minutesUnitUnit8OverviewUnittopic:Start-upSkillfocus:IntegratedskillsTeacher:Targetstudents:Ages18-20;Grade:1Classsize:TeachingTasksWarm-upReadingA:WhatIsaStart-upCompany?ObjectivesKnowledgeSkillValueEnlargevocabularyaboutstartingupbusiness.DeveloptheskillofreadingforgistandspecificinformationinTextA.Understandingwhathelpstomakeaproductorservicesuccessful.FocusandDifficultiesFocus:Vocabularylearningandpractice；Reviewandapplystrategiesforreading:scanning,skimming,word-attacking.Difficulty:Expressone’schoiceofbusinessfieldsActivitiesQ&APresentation/SharingAutonomouslearningDiscussionRole-playBrainstormingLectureGroupworkTeachingMaterialTextbook:VocationalEnglishStudent’sBookReference:VocationalEnglishTeacher’sBook;Self-accessLearningBookOnlinereferences:19TypesofBusinessIndustries-Differenttypesofindustry()Industry-OverviewandCategoriesofDifferentIndustries()13CommonReasonsforBusinessFailureToFindSuccess-GrowWithHemiChapter2:SuccessandFailureinSmallBusinesses–MaritimeManagement:MicroandSmallBusinesses(upei.ca)AStep-by-StepGuidetoStartingaBusiness-Stage&TimingsContentCoverageandInstructionsWarm-up115msStep1WelcomeSstotheclass;Step2Worktogetheronthequestion:Whatisanindustry?Forreference:Everybusinessbelongstoatleastoneormoreindustries.Anindustryisagroupofcompanieswithsimilaritiesinthebusinessactivitiestheyconductandtheproductsorservicestheysell.Forexample,someprocessrawmaterialsormanufacturegoodswhileprovidingspecificservices.Asawhole,“industry”referstotheproductionofaneconomicgoodorservice.Generalcategoryofindustry:Primary:RawmaterialsSecondary:ManufacturingTertiary:ServicesQuaternary:InformationservicesQuinary:HumanservicesWarm-up1Step3Sshavearoughideaaboutvariousindustriesandlearntothinkabouttheirfuturecareers(P170Warm-up1).?AskSstodiscusswiththeirpartners.?AskSstomatcheachtypeofbusinesswithitspicture?Invite1–2Sstopresenttheiranswers.?EncourageSstoexpresstheirchoiceofbusinessfields.Step4Iftimepermits,SsbrainstormdifferentjobsinEnglishofanindustryandcompletethefollowingtable.Forreference:IndustryCareerAdvertisingandmarketingCreativedirectorcopywriterGraphicdesignerMarketingcoordinatorSocialmediacoordinatorComputerandtechnologyApplicationdeveloperComputerprogrammerInformationsecurityanalystSoftwareengineerWebdeveloperConstructionBrickmasonConcretelaborerConstructionworkerelectricianEquipmentoperatorEducationAcademicadvisorDaycareteacherProfessorSpecialeducationteacherteacherHospitalityEventspecialistFront-deskagentHotelmanagerSpamanagerTravelagentEntertainmentHealthcarefashionManufacturingFinanceandeconomicTelecommunicationTransportation…..Step5Iftimepermits,reinforceanddeepenSs’vocabularyknowledgeofoccupation.Matchthepictureswithproperexpression.(forweakerSs)Dictation:AsktheSstolistencarefullyandwritethewordsorexpressionundertheappropriatepictures.(forupper-levelSs)Warm-up215msWarm-up2Step1PairorGroupdiscussionandonlineresearch:Ssarerequiredtolistcommonreasonsforbusinesssuccessandfailure.?AskSstoreadWarm-up2?AskSstodoapair/groupworkandsortoutthefactorsgiveninthetable.?Checktheanswerinpairs/groups.?Invite1–2Sstopresenttheiranswers.?CheckwhetherSsunderstandeachitem.Examplesmaybeusedtoillustrate.?Givesomeexplanations.Step2Anyotherreasonsforbusinesssuccessandfailure?1)EncourageSstosharetheirtheiranswers.2)Teacheroffersthefollowingforreference.Forreference:WhatFactorsDeterminetheSuccessorFailureofaBusiness?EmpoweringLeadershipWell-DefinedVisionRelevantKnowledgeoftheBusinessMarketDetailedBusinessPlanAssessmentoftheDirectandIndirectCompetitionAvailabilityofFinancingSolidCustomerRelationsManagementWell-ManagedSupplyChainProperTimingWell-DevisedDecision-MakingSystemGovernmentRegulatoryMeasuresReadingAPre-reading10ms1.Ssarerequiredtosearchonlinetogetsomeideasonthestepsorguidelineforstartupbusiness.Forreference:Howtostartasmallbusiness?RefineyourideaWriteabusinessplanAssessyourfinancesDetermineyourlegalbusinessstructureRegisterwiththegovernmentandIRSPurchaseaninsurancepolicyBuildyourteamChooseyourvendorsBrandyourselfandadvertiseGrowyourbusiness2.Theteachergivespre-readingquestionstoSslike:Whatarethefactorsyouneedtocheckoutbeforeyoustartacompany?Forreference:TakeintoconsiderationtheinnovationGetmotivationfromothersInspirationfromindustryexpertsAvailabilityofcapitalAvailabilityofworkforceAvailabilityofmarketElicitdiscussionamongSsonthetopic;Ssexchangeandlearnfromeachother.Thencomparetheirfindings.While-reading30ms1.SsskimthefirstpartofTextAtocatchthemainideaofthetext;1)checkwhetherthestepsabovementionedarealsodiscussedinthetext?2)answerthequestion:Whatstepsoneshouldfollowforstartupbusiness?2.Ssgothroughthetext,underliningtheirnewwordsandexpressionsandtrytoworkouttheirmeaningfromcontextorwiththehelpofanonlinedictionary;Keywords:start-upinitialminimaltraversetriplerevenuesupervisioncrucialmissionvisionfundingcost-effectivedefinelocationPhrases:takeintoconsiderationreachoutbeequippedwith3.Languagepointsexplanation:TeachercandosomeexplanationwiththereferenceofLanguagePointsinTeacher’sBookonP133-134.4.SsreadthetextforthesecondtimeandfinishtheT/Fjudgementexercise(P174-175Step1):1)AskSstopayattentiontothekeyelementswhilereading:funding;businessmodel;marketingstrategy;location.2)Invite2-3groupstosharetheiranswer.5.Sslearnsomewaysofdevelopingbusinessideas:（P175-176Step2）1)AskSstoworkingroups.2)AskSstoreadthetablecarefully.3)AskSstopickuponesourceandtrytodevelopabusinessideafromit,accordingtotheexamplesinthetable.4)AskSstobrainstormingroups.5)AskSstofindthemostcompetitiveideafortheirowngroup.6.Teachersumsupon“HowtoComeupwithABusinessIdea”.ForReference:1)Examineyourownskillsetforbusinessideas.2)Keepupwithcurrenteventsandbereadytotakeadvantageofbusinessopportunities.3)Inventanewproductorservice.4)Addvaluetoanexistingproduct.5)Investigateothermarkets.6)Improveanexistingproductorservice.7)Getonthebandwagon.Post-reading15ms1.Ssarerequiredtodiscussonthetopic:Howcouldyoufinancethebusiness?1)SSrefertothestart-upexpensesfortheFloristsampleonP176-177Step3,A,studyindetails:AskSstodiscusstheexpensesthatwouldneedtobecoveredinstarting-up.AskSstoreadthesampleandchecktheitemsincommonandtheonesdifferent.AskSstoperfecttheroughexpenseslistandmakeitaformalone.AskSstocheckthecurrentpriceofeachitemorconsultsomeoneprofessionaltoconfirmthespecificexpense.AskSstomakeacompletebudget.Observeandofferhelpduringthisprocess.2)Ssdiscussingroupsandfigureoutthebestwaytofundyourbusinessidea.(P177Step3,B)?AskSstoreadtheCareerFocusasagoodreference.?AskSstoexpresstheirownopinionsduringgroupdiscussion.?AskSstodesignthefundingplanonthebasisofthenumbercalculatedbefore.?Teachercanaskseveralgroupstopresenttheirfundingplansandmakesomesuggestions.2.Teacheroffershisorhersuggestions.Forreference:WaystoFinanceYourBusinessIdea1.PersonalMoney2.SeekforAngelInvestors3.Crowdfunding4.BankLoans5.Findaventurecapitalist6.Pursuestartupgrants7.FamilyandFriends3.WhereshouldIlocatemystore?(P178,Step4)Playthevideo"Here’showIchosetherightpremisesformybusiness."AskSstoprepareanotebookandpenbeforewatchingthevideo.AskSstotakenoteswhilewatching.AskSstocheckthekeywordsingroupsanddrawaconclusionaboutthelocationoftheirstore.Asksomegroupstoexplaintheirideas.Forreference:FactorstoconsiderinyourbusinesslocationanalysisHowtoChooseaBusinessLocationBusinessLocationAnalysisGuide()Assignment5ms1.Vocabulary:Enlargevocabularyonjobhunting2.BasedStep176,designabusinessplanofyourself;3.Autonomouslearning:Ssfamiliarizethemselveswiththepracticallearningmaterials(P180Portfolio).ReflectionU-8No.02AcademicYearTermWeekDuration2periods,90minutesUnitUnit8OverviewUnittopic:Start-upSkillfocus:IntegratedskillsTeacher:Targetstudents:Ages18-20;Grade:1Classsize:TeachingTasksReviewReadingB:TheLifeofanEntrepreneurObjectivesKnowledgeSkillValueEnlargevocabularyfromthecontextoftextB;Reviewgrammar:ReviewTest.GetthemainideaofTextB;Thinkcriticallyonthetopic.Beconfident;Makepositiveimpactonothersaroundyou.FocusandDifficultiesFocus:Grammarreviewtest:grammaritemslearntinthepreviousunits(wrap-up)Difficulty:Analyzethelongorcompoundsentencesfromthetext.ActivitiesFeedbackLectureQ&ASharingE-readingOnlineresearchTeachingmaterial/Textbook:VocationalEnglishStudent’sBookReference:VocationalEnglishTeacher’sBook;Self-accessLearningBookOnlinereferences:1)ADayinTheLifeofAnEntrepreneurin1500Words-TheLittleText2)Writeyourbusinessplan()Stage&TimingsContentCoverageandInstructionsReview15ms1.Teachingondraftingandpresentingabusinessplan.2.AskSstogatherandarrangeallthematerialsworkedoutbythemselves.1)Explainthesamplesonthetextbook;2)AskSstoreadthesample:ABCBloom;3)AskSstowritedownasummaryofthebusinessplan;4)Emphasizethatthebusinessplanshouldincludethefollowingpoints:whattheproductserviceis;whereitissold;howmuchitsellsfor;anythingelsethatisrelevant;whyitmaybesuccessful;5)AskSstomakethesummaryintoPPTslideswithcleardemonstration;6)AskSstopresenttheirbusinessplansgroupbygroup.3.TeachermakescommentsandevaluationonSs’performance.Forreference:Pre-reading15ms1.Approachthetopicwiththequestions:Ssarerequiredtocollectsomereal-lifestoryofChineseentrepreneurs.Sharetheircollectionwithfellowstudents.2.Practiceword-attackskill:guessthemeaningofthefollowingwordsfromcontextandwordformation:SslocatethewordsfromEx.1onP183whilereadingthetext;Guessthemeaning,andthencheckyourunderstandingwiththehelpofadictionary;FinishExs.1-3onP1833.ReadTextBforgeneralunderstanding.While-reading30msShortlectureonnewwordsandexpressionandanalyzedifficultorlongsentences;Keywords:reward;entrepreneurs;substantial;nurture;estimate;perspective;strategically;mindset;expertise;charismatic;prospertackleentrepreneurial;Phrases:fromscratchgetstuckcapitalizeon2.Encouragepeerorgroupworkfordeepunderstandingofthetext;SsdothesecondreadingofthetextanddoEx.4onP183cooperativelyandcorrectly:Ssworkinpairsorgroups;Teacheroffersthekeysandchecktheirreadingcomprehension.3.RemedialteachingbasedontheSs’responseindealingwithExercises.Post-reading25ms1.Do“Languagepractice”onP184-185andchecktheanswers.2.Grammar:ReviewTestonP184.Assignment5ms1.GrammarexerciseonP185.2.Extrareading:1)9KeyElementsofanEffectiveBusinessPlan-Orcutt&CompanyCPA()2)elementsofabusinessplan.pdf3.Preview:JobadvertisementwritingReflectionU-8No.03AcademicYearTermWeekDuration2periods,90minutesUnitUnit8OverviewUnittopic:Start-upSkillfocus:IntegratedskillsTeacher:Targetstudents:Ages18-20;GradeClasssize:TeachingTasksListeningSpeakingWritingObjectivesKnowledgeSkillValueEnlargevocabularyonentrepreneurlife.Listeningforgeneralinformationanddetails;Writingajobadvertisement.Bereasonableinmakingdecision;Improvepeopleskills.FocusandDifficultiesFocus:Locatethekeywords/numbers/nameswhilelistening;Summarizingskill;Elementsofacoverletter.Difficulty:Listeningcomprehension;cover-letterwriting.ActivitiesRoleplayQ&AGroupdiscussionPresentationTeachingmaterialTextbook:VocationalEnglishStudent’sBookReference:VocationalEnglishTeacher’sBook;Self-accessLearningBookOnlinereferences:1)HowToDressforaJobInterview|I2)30+QuestionstoAskinaJobInterview(WithVideoExamples)|IStage&TimingsContentCoverageandInstructionsFeedback15ms1.Checktheassignment.2.Doremedialteachingaccordingly.Listening30msExplaintheskillsoflocatingthekeywordsinlistening;GuideSstodealwithlisteningExs.1-3onP187-188:Blankfillingwithkeywords(Ex.1);Dojudgementaccordingtowhat’vebeenheardandimitatethedialogues(Ex.2);HelpSswithsomeusefulwords,andfinishthetablewithinformationfromthetwoconversations.(Ex.3);Listentotheinterviewwithasuccessfulbusinesswoman(Ex.4),thenfillintheblankswithwhatyou’veheard.Nominate2-3Sstosharetheirsummarywithfocusonwhatthey’velearntfromtheinterview.Speaking20ms1.BefamiliarwiththesentencesintheframeonP189andcompletethedialogue;Refertotheexpressionsfortalkingaboutasuccessfulbusinessperson.(P189)Forreference:ListofTraitsThatMostBusinessPeopleNeedtoBeSuccessful1.PassionYourdrivehastobemorethanjustmoney.Whenthereisrealpassioninwhatyourdoing,youropportunitiesareendless.Youknowwhattheysay:“theskyisyourlimit.”2.TrustInvestorsdoesn’talwayshavetolikeyouridea,buttheyneedtotrustyouridea.Therealwaytosuccessisthroughyourcharacter,ofwhichtrustworthinessisparamount.3.CourageMuhammadAlisaid,“Hewhoisnotcourageousenoughtotakeriskswillaccomplishnothinginlife.”Youmusthavecouragetostepoutintotheunknown.Believeinyourself,andyourideas.4.AccountabilityIfyoumakeamistake,youhavetoownuptoit.There’snopassingthebuckwhenyou’retheoneincharge.Oftenthosewhoareabletotakeonaccountabilitytakeonjustasmuchrespect.5.FlexibilityAsanentrepreneur,youwillfacemanyobstacles.Insteadofbeingobstinateandunbending,youneedtoadapttothesituation,thetimes,theideas,thepeopleeven.6.TenacityYouhavetokeepgoing,even