物流專業英語主講：劉璐雅1Self-introductionChinesename:劉璐雅Englishname:ChloeMotto：Manproposes,Goddisposes.謀事在人，成事在天。2Introductiontothecourse課程簡介：該課程是物流管理專業的專業基礎課，是基礎英語和專門用途英語的有機結合，以基礎英語教學為基石，向專門用途英語拓展，讓學生具備運用英語來處理物流行業相關業務活動(如介紹運輸系統、處理顧客服務、打包服務、可行性分析、商務談判等)的能力，培養學生成為既了解物流基本知識又具備實際外語技能的復合型人才。3教學目標知識目標通過一個學期的學習，使學生熟悉常用的物流專業英語詞匯、短語和句型及必要的商務英語詞匯，并掌握物流運作中各個業務環節相對應的英語表達.能力目標

具有物流專業英語文章的閱讀和理解能力；

通過閱讀英文文章，了解物流管理和實踐操作的專業知識。素質目標

從事物流業務所必需的英語閱讀理解方面的素質;

能熟悉物流所涉及業務活動的各類英語表達的素質;能在簡單物流環境中進行英語表述的基本能力素質。

4課本介紹特點：課文短，專業性強，視野廣闊。共32個單元，計劃學習1-24單元，每個單元用時兩到三個課時。5考核內容與方式本課程分為形成性考核和終結性考核兩部分其中形成性考核占60%包括：出勤10%課堂表現10%作業10%筆記10%小組PPT展示20%終結性考核為期末考試占40%考試范圍：Unit1-Unit24考試形式：開卷考試題型：翻譯為主6互動時間：TaskoneTonguetwister(繞口令）Howmanycookiescouldagoodcookcook，Ifagoodcookcouldcookcookies?AgoodcookcouldcookasmuchcookiesAsagoodcookwhocouldcookcookies.Let’slookatthefollowingvideo,thenyou’llbefullofconfidenceforyourEnglish7Whenit'splanesintheskyforachainofsupply,that'slogistics.Whenthepartsforthelinecomepreciselyontime,that'slogistics.Acontinuouslinkthatisalwaysinsync,that'slogistics.Carbonfootprintreducedbottomlinegetsaboost,that'slogistics.Withnewwaystocompetethere'llbecheersonWallStreet,that'slogistics.Whentechnologyknowsrightwhereeverythinggoes,that'slogistics.Bellswillring,ring-a-ding,ring-a-ding,ring-a-ding,that'slogistics.Therewillbenomorestress'causeyou'vecalledUPS,that'slogistics.TaskTwo:Lookatthefollowingadvertisement,andtellusyourideasaboutlogistics.

8Vocabulary91011歌詞大意：飛機在天上飛，供應鏈來支配，這就是物流；

流水線、各部件，準點到、守時間，這就是物流；

把成本來控制，好利潤天天增，這就是物流；

碳足跡要縮減，樹環保新觀念，這就是物流；

將業務來拓展，讓世界心相連，這就是物流；

該去哪就去哪，高科技來實現，這就是物流；

門鈴響，響叮鐺~響叮鐺~響叮鐺~這就是物流；

讓煩惱都拋遍，全交給UPS，這就是物流。12TaskThreeLookatyourcontents,trytodividethecontentsintoseveralparts.請翻至目錄，并嘗試將目錄內容分成與物流環節相對應的幾大塊。BasicConceptTechnologyLogisticsoperationprocessTransportInventorymanagementWarehouseandstorageOthers13Text

Taskone:Pleasewritedownallofthenew

wordsonyourtextandfindouttheirmeaning.

（找出文中的生詞，并了解詞意）HowabottleofCocaColacokemovestoanendconsumer一瓶可樂是如何到達最終消費者手中的IfaconsumerwantstohaveabottleofCocaColacoke,hecanchooseto:如果客戶想買一瓶可口可樂，他可能選擇：下一張14Pepsi百事可樂7-up七喜Sprite雪碧Fanta芬達Lemonade檸檬水Orangeade橘子水Blacktea紅茶Greentea綠茶Strong(weak)tea濃（淡）茶Blackcoffee（不加牛奶的）純咖啡coffeewithmilk，whitecoffee牛奶咖啡Instantcoffee速溶咖啡MineralWater礦泉水softdrink不含酒精的飲料sodawater汽水Whiterwine白酒Redwine紅酒Champagne香檳Cocktail雞尾酒Brandy白蘭地Vodka伏特加Rum朗姆酒返回15Textgostraighttothemanufacturer,buyitatex-factoryprice(e.g.1.50Yuan/bottle)butpayextracostsforbusfare(e.g.5Yuanormore),totaling6.50Yuanplustimecost(hoursofbustravel),or直接到廠家以出廠價(如1.50元/瓶)購買，但要支付額外的公共汽車費(如5元或更多)，總計6.50元，還要另加時間成本（數小時的巴士乘坐）,或者gotoasupermarketandbuyitatretailprice(e.g.2.50Yuan)withminimaltimecost去超市以零售價購買(如2.50元/瓶)，時間成本最低。16TextChoiceAisrarelythecasebecausethetotallogisticscostofdirectpurchasefromthemanufacturerisprohibitiveforanyindividual(2.6timesasmuchastheretailpriceintheabovecase),thoughitspurchasepriceismuchlowerthantheretailprice.A選擇是極少出現的情況，因為從廠家直接購買的總物流成本對于個人而言是極其昂貴的（在上述的情況中，達到了零售價的2.6倍），雖然其采購價要比零售價低得多。17ChoiceBisthemostpopularforindividualconsumers,inwhichthecustomerpaysahigherretailpriceinexchangeforeaseofshoppingandexemptionofthetime-consumingtraveltothemanufacturer,inadditiontoalowertotalcost.

B選擇是個人零散客戶最常用的選擇，在此種方式下，客戶支付較高的零售價，在享有較低的總成本的同時，還可以換取購物的輕松并免除到廠家取貨的耗時旅程。18Generallyspeaking,movementsofgoods/productobservethetypicalsupplychainmodel(SeeFigure1).

一般來說，商品/產品的流轉需遵循典型的供應鏈模式（見圖1）。UsethisboxtohighlightcallouttextwhichisnotincludedinyourbulletcopyManufacturer廠家Distributor配送商Wholesaler批發商Retailer(Supermarket)零售商（超市）Endconsumer最終客戶Figure1

Atypicalsupplychain圖1典型的供應鏈19TheCocaColasoftdrinkproductmovesbythetypicalsupplychain.Theretailpriceishigherbecausevalueisaddedtotheproductasitpassesthrougheachnodeinthesupplychain(Figure2).可口可樂軟飲料產品就是依照典型的供應鏈來移動的，其零售價更高，是因為當產品經過供應鏈的每個節點時增加了價值（圖2）。Manufacturer廠家Distributor配送商Wholesaler批發商Retailer(Supermarket)零售商（超市）Endconsumer最終客戶Figure2

Apresumptivevalue-addedmodel圖2推定增值模型1.51.61.72.520Whatislogistics?什么是物流？Logistics,inanarrowsense,istheflowandstorageofgoods.狹義上講，物流是商品的高效流動與存儲。21However,theCouncilofLogisticsManagementofUSAhasgivenanauthoritativedefinitionwhichiswidelyacceptedbythelogisticsprofessionals.然而，美國物流管理協會給出了一個權威的定義，該定義受到物流專業人士的廣泛接受。“Logisticsisthatpartofthesupplychainprocessthatplans,implementsandcontrolstheefficient,effectiveflowandstorageofgoods,serviceandrelatedinformationfromthepointoforigintothepointofconsumptiontomeetcustomers’requirements.”“物流是供應鏈的一部分，它對產品、服務和相關信息從原產地到消費地的高效率和高效力的流動及存儲進行規劃、實施和控制，以滿足客戶的要求。”22Whatarethescopesoflogisticsactivities物流活動的范圍是什么？AsshownintheFigure3,logisticsactivitiesareextensiveandconsistofvariouscomponents.如圖3所示，物流活動是廣泛的并且包括了多種構成成份。Logisticsactivities

Sourcing采辦

Purchasing采購

Warehousing倉儲

Transport運輸

InventoryManagement庫存管理FinancingSupport融資支持CustomerSupport客戶支持Figure3Scopeoflogisticsactivities圖3物流活動的范圍

物流活動23Allfacetsoflogistics物流面面觀Fromawiderperspective,wecanconcludethatlogisticsisorisabout:從更加廣泛的視角來看，我們可以得出結論，物流是或者是關于…theflowandstorageofgoods,people,finance,servicesandrelatedinformationphysicaldistributionordistributionofphysicalgoodsanintegralpartofthesupplychain商品、人員、資金、服務和相關信息的流動與存儲實體配送或實體物資的配送供應鏈的整體部分24integrationandoptimizationofresourcesavalue-addedprocessefficiencyincreaseandcostreductionInnovation資源的整合與優化一個增值過程提高效率與降低成本創新25Itisworthnotingthatthereisawide-spreadmisleadingconceptaboutlogistics,especiallyamongamateurs,thatlogisticsistransport.True,transportisthecorecomponentoflogisticsandwithoutitnothingcanmove.Neverthelesslogisticsmeansfarmorethantransportalonecanconvey.值得注意的是，人們，尤其是非專業人士，對物流有一種廣泛的誤導性概念，即認為物流就是運輸。的確，運輸是物流的核心構成部分，沒有運輸什么也動不起來。即使如此，物流仍然比單獨的運輸所能傳達的意義要深遠得多。26今天我們來學習一下如何用英語表達各種天氣吧！1.Thewarmsunnyweatheralwaysgivemeasenseofwell-being.溫暖陽光的天氣一直都給我幸福安寧的感覺。2.Wedidn'thavethepicnicbecausetheweatherwasunsettled.我們沒有出去野餐，因為天氣變幻莫測。3.Thespellofrainyweatherhasbroken.持續的雨天突然放晴了。274.Theweatherwaslazy.這天氣使人無精打采。5.Severeweatherimmobilizedtherescueteam.惡劣的天氣給救援隊的工作增加了難度。6.Asoftenasnotthebusesarelateonfoggyday.每逢多霧天氣，公車往往誤點。7.Wehadgloriousweatherforourcruise,sunshinealldayandeveryday.我們這次巡航天氣實在太好了，一連幾天陽光普照。288.Thecoldweatherfrozethelake.寒冷的天氣使湖水結冰了。9.Theairwasfrosty.空氣凜冽。10.Youneedcool,moistweatherfortheseplantstogerminate.這些植物在清涼潮濕的天氣中才能發芽。11.Rainyweatheralwaysdepressesme.雨天總會使我心情抑郁。12.ThewetweatherextendedintoSeptember.潮濕陰雨的天氣一直延續到了九月份。297.Keytotheexercises練習答案30

1.AnswerthefollowingquestionsinEnglish:

1）Whatisthedefinitionoflogistics?Logistics,inanarrowsense,istheflowandstorageofgoods.AccordingtotheCouncilofLogisticsManagementofUSA,“Logisticsisthatpartofthesupplychainprocessthatplans,implementsandcontrolstheefficient,effectiveflowandstorageofgoods,serviceandrelatedinformationfromthepointoforigintothepointofconsumptiontomeetcustomers’requirements.”2）Willanindividualconsumerchoosetogostraighttoamanufacturerandbuytheitemsbyhimself?Whynot?Anindividualconsumerrarelygostraighttothemanufacturerbecausethetotallogisticscostofdirectpurchasefromthemanufacturerisprohibitiveforanyindividual(2.6timesasmuchastheretailpriceintheabovecase),thoughitspurchasepriceismuchlowerthantheretailprice.313.Whydomostindividualconsumersgotoaretailoutletinsteadofgoingtothemanufactureriftheywanttobuysomething?Thereasonthatmostindividualconsumersgotoaretailoutletinsteadofgoingtothemanufactureristhatthecustomerpaysahigherretailpriceinexchangeforeaseofshoppingandexemptionofthetime-consumingtraveltothemanufacturer,inadditiontoalowertotalcost.4.Whyistheretailpricehigherthantheex-factoryprice?TheCocaColasoftdrinkproductmovesbythetypicalsupplychain.Theretailpriceishigherbecausevalueisaddedtotheproductasitpassesthrougheachnodeinthesupplychain.325.Whatarethescopeoflogisticsactivities?Logisticsactivitiesareextensiveandconsistofvarious

componentssuchastransport,inventorymanagement,customer

support,purchasing,warehousing,financingsupportandsoon.33

2.PutthefollowingwordsorphrasesintoChinese:Manufacturerex-factorypriceretailpricedirectpur