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2021-2022年內蒙古自治區包頭市公共英語五級(筆試)真題一卷(含答案)學校:________班級:________姓名:________考號:________
一、1.ListeningComprehension(15題)1.Accordingtothespeaker,howdosomepesticidesgetintoponds?
A.Theyareappliedtoaquaticweedsbyfishfarming.
B.Amphibiansreleasethemfromtheirskin.
C.Irresponsibledisposeoftheminponds.
D.Theyarewashedintopondsbytherain.
2.What'sthepercentageofstudentsinbusinessandmanagement?
3.Thesuccessofchainschoolsistosomeextentbecauseoftheirmarketingandadvertising.
A.RightB.Wrong
4.Warmwatercan'tcoolus,butcoldwatercan.
A.RightB.Wrong
5.Howcanthemosteffectivecomplaintbemade?
A.Showingthefaultitemtothemanager.
B.Explainingexactlywhatiswrongwiththeitem.
C.Sayingfirmlythattheitemisofpoorquality.
D.Askingpolitelytochangetheitem.
6.PartC
Directions:Youwillhearatalk.Asyoulisten,answerthequestionsorcompletethenotesinyourtestbookletforQuestions21-30bywritingNOTMORETHANTHREEwordsinthespaceprovidedontheright.YouwillhearthetalkTWICE.
Younowhave1minutetoreadQuestions21-30.
聽力原文:Imagineyouareahighschoolprincipal.Ateacherburstsbreathlesslyintoyouroffice.“There'safistfightinthedining-room.”shegasps.Theresponsibilityisyourstostopthefight.Howdoyoumeetit?
(1)Perhapsyou,asayoungster,tookpartinfightsandyourpresent-daytieswithstudentsarewarmandstrong.Youcanstopthefightbecauseyourprestigeishighamongthem.
(2)Youhaveaplanprepared.Otherschoolshavebeendisruptedsoyouhavealreadyplannedawaytostopanyfight.
(3)Youaretotallyconfidentofyourabilityinacrisis.Youarereadytostrideintothelunchroomandtakechargewithoutasinglequalm.Stoppingthefightwillbeeasy.
(4)Youferventlywishthatyoucoulddelegatethejobsinceyouknowthatyou'renotatalentedpeacemaker.Youwishyoucouldreturntothejobofplanningfortheschool'sneedtenyearshence.
Oneofthesefourreactionswouldbethefirstyou'dfeel.butonlyone—nottwoorthreeofthem,saythreepsychologists.Thesepsychologists—Dr.HarrietMann,Dr.HumphreyOsmondandMiriamSiegler—havecomeupwithaschemeforsortingpeopleregardlessoftheireducation,ageorsituation.
Theconceptisbasedonthepremisethatallpeoplehaveabasicwayofseeingtime.Eachofusispredisposedtoseealleventsfromtimevantagepoint.Eitheritremindsyouofthepast(past-oriented),howtheeventfitsintotoday,yesterday,andtomorrow(timeline),whatitistoday(present),orhowitwilldevelop(future).
Thethreebeganworkingin1968whenDr.MannandMrs.SieglerwereassistantstoDr.Osmond,director,attheBureauofResearch,NewJerseyNeuro-PsychiatricInstituteinPrinceton.Dr.OsmondiscurrentlydevisingwaystomakeempiricalstudiesofthetheoryandDr.MannisinCambridge,Massachusetts,writingabookontheWorldsofTime.Theirtake-offpointwasaninterestinobservationsmadebySwisspsychologistCarlGustavJung,whodescribedinthe1920sthetemperamentaldifferencesoffourpsychologicaltypes.Jungisknownasthefounderofanalyticpsychology.SinceJung'sworkin1921,however,noonehadconceivedofatheoreticalframeworkthatwouldaccountforthefourtypes.Withoutsuchaframework,therewasnopossibilityofsubstantiatingthatpeopleofdifferenttypesexperiencetheworldverydifferently.
Timeandspacearethetouchstonesinthesystem.Eachperson,afterall,useshistimesomehowandexistswithinandactsuponthespacearoundhim.Dr.Mann,andcompanyproposethatcertaintraitsaresharedbypersonsfallingineachofthefourcategories.
Thefirsttype,thepasttype,seestimeasbeingcircular.Forhim,thepastcropsupinthepresentandthenreturnstothepastasamemory.Heenjoyscollectingsouvenirsandkeepingdiaries.HetellsstoriesaboutGreatAuntHattieandalwaysremembersyourbirthday.
Pasttypesarepeggedbythissystemasemotionalpeoplewhoseetheworldinahighlysubjectiveway.Forinstance,SchoolPrincipalI(pasttype)couldidentifywiththefightandknowhowtohandleitbecauseofsomepastexperience-whetheritbesimilarfightsasachildhimselforonespreviouslydealtwithastheschoolprincipal.Inaddition,pasttypesusuallyfollowstrictmoralcodesandoftenarevaluedmoreforwhattheyarethanforwhattheydo.Thisqualityitself-becauseitlendsauthoritarianstrengthtoonewhopossessesit-mightcausethestudentstoquitfighting.Pasttypesoftenhavebeenfoundtobeskillfulatassessingtheexactemotionaltenorofaneventandareadeptatinfluencingothers'emotions,accordingtotheMann
7.PartB
Directions:Youwillhear3conversationsortalksandyoumustanswerthequestionsbychoosingA,B,CorD.YouwillheartherecordingONLYONCE.
聽力原文:W:Doyouenjoyyourwork?Doyouenjoymeetingpeople?
M:Yes.Sometimes.I'vegottobehonest.Sometimes.
W:So,somepeopleyoulikeandsomeyoudon't?
M:Yeah,it’slikealotofthings,meetingthegeneralpublic.Yougetgooddays,andyougetbaddays.ButIdoenjoythejob.Ilikethefreedomofthejob,beingself-employed.
W:Doyouevergetdifficultpassengers?
M:Yes,sometimes.
W:Whatsortofthingsdotheygetupto?
M:Iwouldsaysometimesalotofdifficultpassengersarepeoplewhodon'tgoincabsalotandthey'reunfamiliarwithprocedures.especiallyifyouworknights.Peopledrinkingortheextrasthatwouldbeincludedonthetariffafteracertaintimeofnight.
W:Youmeantheyarguewithyouovermoney?
M:Yes,thatcanhappen.Ortheway…thegoodthingis,peoplecanargueaboutthewaythatyougoonacertainroutebecausetheyalwaysknowbetter.Butninetimesoutoftentheroutethattheytakeyouonisfarlongerso,youknow,they'retheeventuallosers.
W:Soifyoudohaveadifficultpassengeryouwanttogetridof.whatdoyoudo?
M:I'dstopthecabandtellthemtogetout.
W:Doesthatoftenhappen?
M:Mmm,it'shappenedtomethreetimes.Andthey'vegotout.SoI,Imyselfhaven'thadalotofproblemswithdifficultpeople,youknow.
W:Whenyoupickuptouristsaspassengers,whatkindofplacesdotheyliketogoto?
M:IsupposethemostfamouslandmarkisBuckinghamPalace.theTowerofLondon,maybeHarrods;butcertainlyBuckinghamPalace.
Whatdoesthemando?
A.Ataxi-driver.
B.Abusdriver.
C.Apoliceman.
D.Atouristguide.
8.PartA
Directions:Youwillhearatalk.Asyoulisten,answerQuestions1-10bycirclingTRUEorFALSE.YouwillhearthetalkONLYONCE.Younowhave1minutetoreadQuestions1-10.
聽力原文:DoItYourselfMagazineorganizesacompetitioneverysummertoelectthe“Handymanoftheyear”.ThewinnerofthisyeariSMr.RoyMiller.aSheffieldpostman.Ajournalistandaphotographerhavecometohishouse.ThejournalistisinterviewingMr.Millerforanarticleinthemagazine.
W:Well,I'mveryimpressedbyalltheworkyou'vedoneonyourhouse,Mr.Miller.Howlonghaveyoubeenworkingonit?
M:IfirstbecameinterestedinDo-it-Yourselfseveralyearsago.Yousee,mysonPaulisdisabled.He'sinawheel-chairandIjusthadtomakealterationstothehouse.Icouldn'taffordtopayworkmentodoit.Ihadtolearntodoitmyself.
W:Hadyouhadanyexperienceinthiskindofwork?Didyouhaveanypracticalskills?
M:No.1gotafewbooksfromthelibrarybuttheydidn'thelpverymuch.SoIdecidedtogotoeveningclassessothatIcouldlearnbasiccarpentryandelectricalwiring.
W:Whatsortofchangesdidyoumaketothehouse?
M:Firstofall,practicalthingstohelpPaul.Youneverreallyrealizetheproblemshandicappedpeoplehaveuntilitattacksyourownfamily.Mostgovernmentbuildings,forexample,havestepsuptothedoor.Theydon'tplanbuildingssothatdisabledpeoplecangetinandout.Weusedtoliveinaflat,andofcourse,itwastotallyunsuitable.Justimaginetheproblemsadisabledpersonwouldhaveinyourhouse.WeneededalargerhousewithwidecorridorssothatPaulcouldgetfromoneroomtoanother.Wedidn'thavemuchmoneyandwehadtobuythisone.It'soverninetyyearsoldanditwasinaverybadstateofrepair.
W:Wheredidyoubegin?
M:Theelectrical.IcompletelyrewiredthehousesothatPaulcouldreachalltheswitches.Ihadtolowerthelightswitchesandraisethepower-points.IwentontodothewholehousesothatPaulcouldreachthingsandgowhereheneeded.
W:Whatelsedidyoudo?
M:BythetimeI'dalteredeverythingforPaul,do-it-yourselfhadbecomeahobby.Ireallyenjoyeddoingthingswithmyhands.Look,Ieveninstalledsmoke-alarms.
W:Whatwasthepurposeofthat?
M:Iwasveryworriedaboutfire.Yousee,Paulcan'tmoveveryfast.Ifittedthemsothatwewouldhaveplentyofwarningiftherewereafire.Iputinacompleteburglar-alarmsystem.Ittookweeks.Thefrontdooropensautomatically.andI'mgoingtoputadeviceonPaul'swheelchairsothathe'llbeabletoopenandcloseitwhenhewants.
W:Whatareyouworkingonnow?
M:I'vejustfinishedthekitchen.I'vedesigneditsothathecanreacheverything.NowI'mbuildinganextensionsothatPaulwillhavealargeroomonthegroundfloorwherehecanwork.
W:There'sa$10,000prize.Howareyougoingtospendit?
M:IamgoingtostartmyownbusinesssothatIcanconvertordinaryhousesfordisabledpeople.IthinkI'vebecomeanexpertonthesubject.
ThoughPaulisdisabled,hemanagedtomovearoundinthehouse.
A.RightB.Wrong
9.WhereisLowTillFarmingbecomingpopular?
A.Inareaswithfewweedsandunwantedplants.
B.Inareaswithasevereshortageofwater.
C.Inareaslackinginchemicalfertilizer.
D.Inareasdependentonimportedfood.
10.Womenhavemorefatcellssowomenhavelesswater.
A.RightB.Wrong
11.Wangintendstostudyhowcomputerisusedforlanguagetranslation.
A.TrueB.Fasle
12.PartA
Directions:Youwillhearatalk.Asyoulisten,answerQuestions1-10bycirclingTRUEorFALSE.YouwillhearthetalkONLYONCE.Younowhave1minutetoreadQuestions1-10.
聽力原文:Thereareseveralplacesintheworldthatarefamousforpeoplewholiveforaverylongtime.Thesesplacesareusuallymountainousareas,farawayfrommoderncities.Doctors,scientistsandpublichealthexpertsoftentraveltotheseregionstosolveamysteriouslonghealthylife;theexpertshopetobringtothemodernworldthesecretsoflongevity.
HunzaishighintheHymalayanMountainsofAsia.There,manypeopleoveronehundredyearsofagearestillinphysicalhealth.Menofninetyarenewfathers,andwomenoffiftystillhavebabies.Whatarethereasonsforthisgoodhealth?ScientistsbelievethatthepeopleofHunzahavethesethreebenefits:first,physicalwork,usuallyinthefieldsorwithanimals;second,ahealthenvironmentwithcleanairandwater;andwhat'smore,asimplediethighinvitaminsandnutritionbutlowinfat,cholesterol,sugarandchemicals.
PeopleintheCaucasusMountaininRussiaarealsofamousfortheirlongevity.Inthisarea,thereareamazingexamplesofverylong-livedpeople.Birthrecordsarenotusuallyavailable,butawomancalledTsurbaprobablyliveduntilage160;amancalledShiraliprobablyliveduntil168.Hiswidowwas120yearsold.Ingeneral,peoplenotonlylivealongtime,buttheyalsolivewell.Theyarealmostneversick,andwhentheydie,theyhavenotonlytheirownteethbutalsoafullheadofhairandgoodeyesight.
Vilcabamba,Ecuador,isanotherareafamousforthelongevityofitshabit-ants.Thisregion—likeHunzaandtheCaucasus—isalsoinhighmountains,farawayfromcities.InVilcabamba,too,thereisverylittledisease.Onereasonforthegoodhealthofthepeoplemightbetheclean,beautifulenvironment:thetemperatureisabout70Fahrenheitallyearlong;thewindalwayscomesfromthesamedirection;andtheregionisrichinflowers,fruits,vegetablesandwildlife.
Insomeways,thedietsofthehabitantsinthethreeregionsarequitedifferent.Hunzukutseatmainlyrawvegetables,fruit(especiallyapricots),andchapattis—akindofpancake;theyeatmeatonlyafewtimesayear.TheCaucasiandietconsistsmainlyofmilk,cheese,vegetables,fruitandmeat;mostpeopletheredrinkthelocalredwinedaily.InVilcabamba,peopleeatasmallamountofmeateachweek,butthedietconsistslargelyofgrain,coins,beans,potatoesandfruit.
ExpertsfindonesurprisingfactinthemountainsofEcuador.Mostpeoplethere,eventheveryold,consumealotofcoffee,drinkalargeamountofalcohol,andsmokefortytosixtycigarettesdaily.
However,thedietsaresimilarintwogeneralways:first,thefruitsandvegetablesthattheinhabitantsofthethreeareaseatareallnatural;thatis,theycontainnochemicalsandsecond,thepeopleconsumefewercaloriesthanpeopledointheotherpartsoftheworld.AtypicalNorthAmericantakesinanaverageof3,300calorieseveryday;atypicalinhabitantofthesemountainousareasbetween1,700and2,000calories.
Inhabitantsinthethreeregionshavemoreincommoncalories,naturalfood,theirmountainsandtheirdistancefrommoderncities,becausethesepeopleliveincountrysideandaremostlyfarmers,theirlivesarephysicallyhard.Thus,theydonotneedtogotohealthclubsbecausetheygetalotofexerciseintheirdailywork.Inaddition,although,theirlivesarehard,thepeopledonotseemtohavetheworriesofcitypeople.Theirlivesarequiet.Consequently,someexpertsbelievethatphysicalexerciseandfreedomfromworrymightbethetwomostimportantsecretsoflongevity.
Somemoderncitiesareusuallyfamousforpeoplewholiveave
A.TrueB.Fasle
13.Goodbookscanprovideuswithawiderangeofexperiences.
A.TrueB.Fasle
14.WhatwaspotatousedforinEuropeatfirst?
15.Whatdoes"Apersonwhoisledaroundbythenose"mean?
A.Apersonwholetshisinstinctguidehim.
B.Apersonwhohasnowillofhisown.
C.Apersonwhoisdecisive.
D.Apersonwhoisfullofimaginationandcreativity.
二、2.UseofEnglish(10題)16.(44)
17.(45)
18.(41)
19.
【C11】
20.(33)
21.
【C16】
22.
【C6】
23.(36)
24.Psychologiststakecontrastiveviewsofhowexternalrewards,from【31】______praisetocoldcash,affectmotivationandcreativity.Behaviorists,【32】______researchtherelation【33】______actionsandtheirconsequencesarguethatrewardscanimproveperformanceatworkandschool.Cognitiveresearchers,whostudyvariousaspectsofmentallife,maintain【34】______rewardsoftendestroycreativity【35】______encouragingdependence【36】______approvalandgiftsfromothers.
Thelatterviewhasgainedmanysupporters,especially【37】______educators.Butthecarefuluseofsmallmonetaryrewardssparks【38】______ingrade-schoolchildren,suggesting【39】______properlypresentedinducementsindeedaidinventiveness,【40】______toastudyintheJuneJournalofPersonalityandSocialPsychology"Ifkidsknowthey'reworkingfora【41】______andcanfocus【42】______arelativelychallengingtask,theyshowthemostcreativity",saysRobertEisenbergeroftheUniversityofDelawareinNewark."Butit'seasytokillcreativitybygivingrewardsfor【43】______performanceorcreatingtoo【44】______anticipationforrewards."
Ateacher【45】______continuallydrawsattentiontorewardsorwhohands【46】______highgradesforordinaryachievementendsup【47】______discouragedstudents,Eisenbergerholds.【48】______anexampleofthelatterpoint,henotesgrowingeffortsatmajoruniversitiestotightengradingstandardsandrestorefailing【49】Inearliergrades,theuseofso-calledtokeneconomies,in【50】______studentshandlechallengingproblemsandreceiveperformance-basedpointstowardvaluedrewards,showspromiseinraisingeffortandcreativity,theDelawarepsychologistclaims.
(31)
25.(47)
三、3.ReadingComprehension(15題)26.(76)
27.(78)
28.PartA
Directions:ReadthefollowingtextsandanswerthequestionswhichaccompanythembychoosingA,B,CorD.MarkyouranswersonANSWERSHEET1.
Inathree-monthperiodlastyear,twoBrooklyniteshadtobecutoutoftheirapartmentsandcarriedtohospitalonstretchersdesignedfortransportingsmallwhales.TheNationalAssociationtoAdvanceFatAcceptance(NAAFA)arguesmatitwasnottheircombined900kgbulkthatmadethemill.Obesity,accordingtoNAAFA,isnotbadforyou.And,evenifitwas,thereisnothingtobedoneaboutit,becausegenesdictateweight.Attemptingtoeatlessmerelyslowsmetabolism,havingpeopleaschubbyasever.
ThisisthefatlashmovementthatcausesAmerica'sslimmingindustrysomuchpain.InhisbookBinFatLies(Ballantine,1996),GlennGaessersaysthatnostudyyethasconvincinglyshownthatweightisanindependentcauseofhealthproblems.Fatnessdoesnotkillpeople;thingslikehypertension,coronaryheartdiseasesandcancerdo.MichaelFumento,authorofTheFatoftheLand(Viking,1997),ananti-fatlashdiatribe,comparesDrGaesser'slogicwithsayingthattheguillotinedidnotkillLouisXVI:Rather,itwastheseveringofhisvertebrae,thecuttingofallthebloodvesselsinbisneck,and...thetraumacausedbyhisheaddroppingseveralfeetintoawickerbasket.
Beingfatkillsinseveralways.Itmakespeoplefarmorelikelytosufferfromheartdiseaseorhighbloodpressure.Evenmoderateobesityincreasesthechanceofcontractingdiabetes.Being40%overweightmakespeople30%-50%morelikelytodieofcancer,accordingtotheAmericanCancerSociety.Extremefatnessmakespatientssomuchlesslikelytosurvivesurgerythatmanydoctorsrefusetooperateuntiltheyslim.
Theideathatbeingoverweightiscausedbyobesitygenesisnotwhollyfalse:researchershavefoundanumberofgenesthatappeartomakesomepeopleburnoffenergyataslowerrate.Butgenesarenotdestiny.Thedifferencebetweensomeonewithageneticpredispositiontogainweightandsomeonewithoutappearstoberoughly40calories—oraspoonfulofmayonnaise—aday.
Analternativefatlashargument,advancedinbookssuchas.DeanOnrush'sEatMore,WeightLess(HarperCollies,1993)andDateAtrens'sDon'tDiet(WilliamMorrow,1978),isthatfatnessisnotamatterofeatingtoomuch.TheynotethatasAmericans'weighthasballoonedoverthelastfewdecades,theirreportedcaloricintakehasplunged.Thissimplyexplainspeople'sownrecollectionofhowmuchtheyeatisextremelyunreliable.Andastheygrowfatter,peoplefeelguiltyandaremorelikelytofibabouthowmuchtheyeat.Allreputablestudiesshowthateatinglessandexercisingreduceweight.
Certainly,thebody'smetabolismslowsalittlewhenyouloseweight,becauseittakeslessenergytocarrylessbulkaround,andbecausedietingcanmakethebodyfearitisabouttostarve.Butasensiblelow-fatdietmakesweightlosspossible.Thefatlashmovementisdangerous,becauseshmmerswilloftenfindanyexcusetogiveup.Totellpeoplethatitishealthytobeobeseistoencouragethemtolivesickanddieyoung.
ThetwoBrooklynitesinthefirstparagraphwere______.
A.membersoftheNWA
B.typicalvictimsofoverweight
C.membersofthe"fatlash"movement
D.proofthatthefatlashmovementisgainingstrength
29.Asthe21stcenturybegins,anumberofleadersinpolitics,education,andotherprofessionsbelievethattheUnitedStatesmustadoptsomenewvaluestogoalongwiththeoldtraditionalones.WhatnewvaluesshouldAmericansadopt?Thisisaverydifficultquestiontoanswer.Certainly,agreatervalueshouldbeplacedontheconservationofnaturalresources;Americansshouldlearntouselessandwasteless.ButconservationhasneverbeenastrongvaluetoAmericans,whohavebelievedthattheircountryofferedanendless,abundantsupplyofnaturalresources.
Recently,progresshasbeenmade—moreandmoreAmericansarerecyclingtheirpaper,cans,bottles,andothergoods—butoldwastefulhabitsdiehard.Furthermore,theneedtoprotecttheenvironmentmayconflictwiththeneedforjobs,asintheNorthwest,whereconservationistsbattlelumbercompaniesthatwanttocutdownancientredwoodtrees.AbeliefinthevalueofconservationisstillcomparedwithotherAmericanvalues;itcanbecomestrongeronlyasAmericansseetheneedforitmoreclearly.
Inaddition,Americansmayneedtoplaceastrongvalueoncooperationonanationalscaletoachieveimportantnationalobjectives.TheAmericanideaofthenationalgoodhasneverbeenbasedonnationalcooperationbutratheronthefreedomoftheindividual,maintainingthoseconditionsthatprovidethegreatestfreedomandprosperityfortheindividual.ItisfarmoredifficultforAmericanstoacceptsharedsacrificeforthecommongoodandwell-beingoftheentirecountry.Forexample,althoughthemajorityofAmericansbelievethatitisextremelyimportanttobalancethenationalbudgetandreducethedeficit,theydonotwanttoseecutsingovernmentprogramsthatbenefitthempersonally.
TheAmericanvalueofcompetitionalsohindersthedevelopmentofaspiritofnationalcooperation.Competitionsometimesencouragesfeelingsofsuspicionratherthanthemutualtrustthatisnecessaryforsuccessfulnationalcooperation.AlthoughAmericansoftencooperatesuccessfullyonthelocallevel—inneighborhoodgroupsandchurches,forexample—theybecomesuspiciouswhenthenationalgovernmentbecomesinvolved.Forexample,onthenationallevel,theymayseethemselvesaspartofaninterestgroupthatiscompetingwithotherinterestgroupsforgovernmentfunds.Arequestbythenationalgovernmentforsharedsacrificemaybeseenascoerciveanddestructiveratherthanvoluntaryandconstructive.However,thedemandsofthe21stcenturymaycompelAmericanstoplaceagreatervalueonnationalcooperationtosolveproblemsthataffectthemall,directlyandindirectly.
Thebesttitleofthispassagecouldbe______.
A.WhichisBetter,NewValueorOldValue
B.Conservationvs.NeedforJobs
C.TheNeedforNewNationalValues
D.CooperationandCompetition
30.PartB
Directions:Inthefollowingarticlesomeparagraphshavebeenremoved.ForQuestions66-70,choosethemostsuitableparagraphfromthelistA-Ftofitintoeachofthenumberedgaps.Thereisoneparagraphwhichdoesnotfitinanyofthegaps.MarkyouranswersonANSWERSHEET1.
Inthefollowingarticlesomeparagraphshavebeenremoved.ForQuestions66~70,choosethemostsuitableparagraphfromthelistA~Ftofitintoeachofthenumberedgaps.Thereisoneparagraphwhichdoesnotfitinanyofthegaps.MarkyouranswersonANSWERSHEET1.
Itwasamomentmostbusinessexecutiveswouldpausetosavor:latelastyear,GermansportinggoodspioneerAdidaslearnedthatafteryearsofdecliningmarketshare,thecompanyhadsprintedpastU.S.ReebokInternationaltotakethesecondplacebehindNikeintheraceforworldwidesales.ButRobertLouis-Dreyfus,therumpledFrenchmanwhonowrunsAdidas,anddidn'tevenstopforoneofhistrademarkHavanacigarsincelebration,worriedthatthecompanywouldgrowcomplacent.Instead,heandagroupoffriendsboughtFrenchsoccerclubOlympicdeMarseille"Nowthat'ssomethingIhavedreamedaboutsinceIwasakid."Louis-Dreyfussayswithanadolescentgrin.
66.______
Withsalesinthefirstthreequartersof1996at$2.5billion,upablithering30.7%over1995,it'shardtorecallthedismalshapeAdidaswasinwhenLouis-DreyfustookoveraschairmaninApril1993.Foundedin1920byAdiDassler,theinventorofthefirstshoesdesignedespeciallyforsports,thecompanyenjoyedanearmonopolyinathleticshoesuntilanupstartcalledNikeappearedinthe1970sandrodetherunningfadtoriches.Bytheearly1990sAdidashadcomeunderthecontrolofFrenchbusinessmanBernardTapie,whowaslaterjailedforbribingthreeFrenchsoccerplayers.AlthoughthecompanytriedtospruceupitsstaidimagewithateamofAmericandesigners,Adidaslostmorethan$100millionin1992,promptingtheFrenchbanksthathadacquiredcontrolofthecompanyfromTapietobeginadesperatesearchforanewowner.
67.______
Thepoker-lovingLouis-Dreyfusknewhehadbeendealtawinninghand.FollowingtheleadsetbyNikeinthe1970s,hemovedproductiontolow-wagefactoriesinChina,IndonesiaandThailandandsoldAdidas'EuropeanfactoriesforatokenoneDeutschemarkapiece.HehiredPeterMoore,aformerproductdesigneratNike,ascreativedirector,andsetupstudiosinGermanyfortheEuropeanmarketandinPortland,Oregon,fortheU.S.Hethenriskedeverythingbydoublinghisadvertisingbudget."Wewentfromamanufacturingcompanytoamarketingcompany,"saysLouis-Dreyfus."Itdidn'ttakeagenius--youjusthadtolookatwhatNikeandReebokweredoing.Itwaseasierforsomeonecomingfromtheoutside,withnobaggage,todoit,thanforsomebodyfrominsidethecompany."
68.______
"ThemarketingatAdidasisvery,verygoodrightnow,"saysEugenioDiMaria,editorofSportingGoodIntelligence,anindustrynewsletterperceivingAdidasasaveryyoungbrand."Thecompanyisparticularlystronginapparel,muchstrongerthanNikeandReebok."
Although90%ofAdidasproductsforwearonstreetinsteadofsportsfields,Louis-DreyfusfeltthepreviousmanagementhadlostsightofAdidas'rootsasasportingproductscompany.Afterall,AdiDasslerinventedthescrew-instudforthesoccershoeandshodAmericanchampionJesseOwensinthe1936Olympics.Sohesoldofforfoldedothernon-corebrandsthatAdidashaddeveloped,includingLeCoqSportif,ArenaandPony.Europeisstillthecompany'slargestmarketbecauseAdidasdominatestheapparelindustryandthankstosoccer'smassivepopularitythere,Louis-Dreyfttsisquicktosharecreditfortheturnaroundwithasmallgroupoffriendswhoboughtthecompanywithhimin1993.Oneofthosefellowinvestorsisaform
31.
Fromthepassage,welearnthattheauthor
A.didn'tlikeRaoul'swayofdeliveringthepaper
B.didn'trealizewhyRaouldeliveredthepaperthatway
C.didn'tknowthatRaoulcameveryearlyinthemorning
D.didn'tfeelitnecessarytomeetRaoulwhenhecame
32.(79)
33.
Whatisthemainmessageofthistext?
A.Thatthesaltscareisnotjustified.
B.Thattheorginofhypertensionisnowfound.
C.Thatthemoderateuseofsaltisrecommended.
D.Thatsaltconsumptionistobepromoted.
34.
Whycanmanypeoplesee“silverlinings”totheeconomicshowdown?
A.Theywouldbenefitincertainways.
B.Thestockmarketshowssignsofrecovery.
C.Suc
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