1、【精品文檔】如有侵權，請聯系網站刪除，僅供學習與交流商務英語視聽說教學大綱新.精品文檔.商務英語視聽說教學大綱一、課程基本情況總 學 時：32 講課學時： 32 實踐學時：0總 學 分：2課程類別：專業必修考核方式：考查適用對象：英語專業先修課程：基礎英語參考教材： 商務英語視聽說 馬龍海 李毅 外語教學與研究出版社 2009 商務英語教程 王曉瑩 上海大學出版社 2008 實用商務英語教程 陳梅 北京師范大學出版社 2010二、課程設置目標商務英語視聽說是為英語專業-商務英語的學生開設的一門綜合語言技能課。該課程的主要任務是培養學生進一步提高語言應用能力，特別是用于國際商務的專門用途英語。該

2、課程突出自主、互動的學習過程，使學生學以致用。在教學過程中注重國際商務實踐能力的鍛煉，在商務活動的情境中既熟悉了國際貿易流程，又學習了相關英語的應用。三、教學內容、教學方法和手段、學時分配知識單元一： 工作面試 （建議 2 學時）重點：找工作過程中如何準備面試，以及如何在面試中較好地表現自我，展現自我。 了解面試的程序，怎么樣準備好一個面試，掌握怎么樣回答關于個人具體情況的問題，如教育背景、工作經歷等。主要內容：Part I Warm-up1) Ask Ss to note down other reasons they can think of.2) Divide the class int

3、o small groups.3) Give Ss a few minutes to exchange ideas.4) Encourage Ss to use different expressions of agreeing and disagreeing.5) Ask a few Ss to report their findings (e.g. the agreed Best job and most common reason(s), the most unique/strange choice or reason, etc.).Part II Listening and Speak

4、ingTask 1 FAQs in job interviewsTask 2 Inappropriate questions in job interviews Part III Language Focus1) Ask Ss to note down the key points of the interview.2) Divide the class into pairs. Get Ss to allocate the roles.3) Ask Ss to role-play the job interview according to the noted points and with

5、the help of the expressions in Language Focus.4) If time allows, ask Ss to swap roles and role-play the interview again.5) Invite a pair to act out the interview in class.6) Give comments and suggestions for improvement. Part IV Viewing and SpeakingVideo 1 Applying for the position of financial cons

6、ultantVideo 2 Applying for the position of Sales Manager Part V Case AnalysisAsk Ss to take detailed notes while listening.Ask Ss to exchange ideas in pairs. Remind them to give examples to support their points.Give Ss a second chance to listen to the interview if they failed to note down the key in

7、formation.Allow Ss a few minutes to prepare an improved version of the interview.Choose a few pairs o role-play the revised interview in class.Invite other Ss to give comments and suggestions for improvement.教學方法和手段：教學案例分析（找工作面試），任務型教學（熟悉面試程序），課堂小組學習（如何在面試中較好地表現自我）知識單元二： 工作和責任 （建議 2 學時） 重點：公司部門職位設置，

8、工作職責范圍表達，對待工作情感態度。 了解公司的部門和職位設置，掌握描述工作和職責的英語表達方式和對工作的喜惡表達方法。主要內容：Part 1 Warm-upWhat kinds of positions are there in a company:Production生產Marketing市場Sales銷售Import進口Export出口Finance財務Personnel人事Research &Development研發Accounts會計Auditing審計Purchasing采購Public Relations公關Maintenance維修After-Sale service

9、售后服務Quality Assurance質量檢查Transport運輸Security保安General Affairs總務Logistics后勤Discipline Inspection紀檢Trade Union工會Organizational Department組織部League Committee團委Womens Federation婦聯Part 2 Listening and SpeakingTask 1·Give Ss one minute to think over the job they wish to take. Tell Ss to refer to the

10、job titles and positions listed in Warm-up.·Divide the class into pairs and get Ss to take turns to talk about their dream job.·Ask Ss to describe the job in detail and tell the reasons why they choose the job.·Have tow or three Ss describe their dream job in class and get the other S

11、s to guess the title of the job.Task 2 Describing jobs in the following chart:NamePositionResponsibilitiesJackManager of the Research& Development DepartmentManaging all aspects of the product development process, including resource allocation, budget requirements and 1) personnel management; an

12、alyzing the needs of the 2) developing markets and directing the work accordingly; creating and managing the R&D teams and being responsible for the overall 3) planning, 4) execution, and success of the projectsJanetSalesManagerDeveloping sales strategies; achieving 5) sales targets; recruiting

13、and training sales staff; supervising and motivating 6) team performance ; expanding the 7) customer base and ensuring high levels of 8) customer satisfactionStanleyManager of the Production Department9) selecting, developing and managing a highly competent and motivated staff of employees; ensuring

14、 that production is 10）cost-effective and the products are produced 11) on time and 12) of good quality; working out the 13) human and material resourcesneeded; identifying the 14) training needs of the staff and cultivating a culture of 15) continuous improvement in all aspects of manufacturingPart

15、 3 Language Focus·ask Ss to brainstorm some jobs or positions and write them down.·divide the class into pairs and get Ss to take turns to describe the jobs theyve written down.·ask Ss to use different expressions to describe the jobs, referring to the expressions in Language Focus.&#

16、183;if the student who is responsible for guessing the titles cannot get the correct answer, ask the describer to mention some famous people in that line of work as example. Part IV Viewing and SpeakingVideo Do you like your job? Part V Case Analysis教學方法和手段：教學案例分析（對待工作情感態度），任務型教學（公司部門職位設置，工作職責范圍表達），

17、課堂小組學習（描述工作和職責的英語表達方式和對工作的喜惡） 知識單元三： 電話技巧 （建議 2 學時） 重點：接聽電話，電話轉接，留信息，電話情境中解決問題。 了解接聽電話的商務英語語言，掌握幫人轉接電話以及請求轉接電話的交流用語，電話交流中留下信息的表達方式，打電話中解決問題的表達法。主要內容：Part I Warm-upThe big 3Be prepared. Avoid starting the process when youre rushed. Relax! Make sure you have a big pad of paper, a pen, a glass of water

18、, and a reasonable amount of time.Dont give up. You have the right to get information and respectful service. Be persistent and patient. Realize that sometimes it will take ten calls to find out what you want. No one person or organization has all the answers.Try not to put people on the spot. It ma

19、kes them defensive. Rather try to enlist their support. Remember, you usually catch more flies with honey than with vinegar.Part II Listening and Speakingdivide the class into pairs. Ask Ss to allocate the roles and roles-play the telephone dialog.Ss who take the role of Louise can either approve or

20、 disapprove of the change. Polite expressions should be suggested.invite one or two pairs to cat out the dialogs in class to check if Ss can develop the phone call naturally.Part III Language Focusdivide the class into pairs get Ss to decide which role to take.have Ss role-play according to the info

21、rmation provided, referring to the expressions in Language Focus.walk around the classroom and check whether Ss can use the expressions properly.ask a pair to role-play the telephone dialog in class.encourage the rest of the class to comment on their performance.Part IV Viewing and SpeakingVideo 2 Y

22、ou are hard to get hold of !Video1 leaving a messagePart V Case AnalysisDivide the class into small groupsAsk Ss to discuss in groups and list business phone calls in diverse situationsAsk Ss to research the skills and techniques of handling calls in different situationsAsk Ss to find some cases of

23、making business calls in different situationsHave Ss analyze the cases, figuring out their strengths and weaknessAsk each group to put together a report on the skills and techniques to deal with different business calls and their case analysesHave each group make a presentation in classPPT or handou

24、ts are preferred for the presentation教學方法和手段：教學案例分析（電話情境中解決問題），任務型教學（接聽電話的商務英語語言），課堂小組學習（打電話中解決問題的表達法）知識單元四： 公司會議 （建議 2 學時） 重點：會議舉行有關詞匯，計劃籌備會議召開，主持會議，意見的表達。 了解基本會議有關的商務英語詞，掌握會議計劃的基本方面，掌握主持會議，提出建議，請求別人給予意見，同意及否定別人意見的英語表達方式。主要內容：Part I Warm-up Ask Ss to recall some meetings theyve attended Get Ss to b

25、rainstorm the relevant information. Have a few Ss report what theyve come up with in class. List the information on the board.Part II Listening and Speaking Task 1 Formal and informal meetings Task 2 How to take meeting minutesPart III Language Focus Divide the class into groups, with one chairperso

26、n in each group. Get Ss to role-play the meeting according to the situation, referring to the outline. Ask a group to role-play the meeting in class. Have other Ss comment on their performance and give suggestions for improvement.Part V IV Viewing and Speaking Video 1 why are we here? Video 2 what c

27、an we do?Part Case Analysis Divide the class into small groups. Ask each group to attend a different meeting, take minutes, and analyze it. Each student should have a share in the group work. Ask Ss to refer to the tips mentioned in the Task 2 of Part 2 to ensure effectiveness when taking meting min

28、utes. Remind Ss to take into consideration the facts listed in Pre-viewing of Task 2, Part 4 when deciding whether the meeting is productive or not. Ask each group to put together a report. Have each group make a a presentation in class. PPT or handouts are preferred for the presentation.教學方法和手段：教學案

29、例分析（主持會議），任務型教學（會議舉行有關詞匯），課堂小組學習（會議計劃的基本方面）知識單元五： 旅行和訪問 （建議 2 學時） 重點：學習旅游商務英語的相關知識 理解機場的登機，報關和安全檢查知識，理解接待商務訪客包括的程序。聯系關于旅游，天氣和住宿，訂機票，詢問航班交通和旅店服務，預訂房間接待商 務旅客，在機場接待客戶的溝通能力主要內容：Part I Warm-up introduce the concept of “small talk”. Invite a few Ss to share their ideas with the class. List what Ss come up

30、 with on the board.Part II Listening and Speaking Task 1 hotels for business travelers Task 2 reviewing Receiving visitorsPart III Language Focus Divide the class into pairs and have Ss choose the roles. Ask Ss to role-play according to the given situation. Have a few pairs perform the role-play in

31、class. Invite other Ss to give comments and suggestions for improvement.Part IV Viewing and Speaking Video 1 Going through customs Video 2 Meeting a business partner at the airportPart V Case Analysis Research and Presentation.教學方法和手段：教學案例分析（接待商務訪客），任務型教學（關于旅游，天氣和住宿，訂機票，詢問航班交通和旅店服務），課堂小組學習（機場的登機，報關和

32、安全檢查知識）知識單元六： 公司介紹 （建議 2 學時） 重點：演說結構技巧表達；公司情況表達；自我介紹 了解公司演講的結構，掌握公司描述、回答公司情況的一般問題做簡明自我介紹以及能對公司做出相關介紹的演說等表達技巧。主要內容：Part I Warm-up Encourage Ss to use different expressions of giving advice. If I were you/if I were in your position/if I were in your shoes, I would How about/What about/Have you thought

33、 about? Why dont you? You should perhaps Youd better It might help if you I dont think you shouldPart II Listening and SpeakingDivide the class in pairs. Ask Ss to exchange ideas about what they know about Oracle.Get Ss to work out an introductory presentation on Oracle individually, referring to th

34、e finished Company Profile.Ask Ss to present the introduction to their partner.Ask two Ss to give the presentation to the whole class.Invite other Ss to give comments ad suggestions for improvement.Part III Language FocusAsk Ss to choose either of the two cards.Get Ss to give an introductory present

35、ation, referring to the expressions in Language Focus.Ask two students to give the presentation n class.Give comments and suggestions for improvement.Part IV Viewing and Speaking Video 1 Making a start Video 2 What is the point?Part V Case AnalysisAsk Ss to take detailed notes while listening.Divide

36、 the class into groups of four. Tell Ss to put themselves in an investors shoes before they start the discussion.Make sure group members share floor time, and encourage the silent ones to jump in more often.Choose two or three Ss to give a report on their group discussion.Make comments and a summary

37、.For homework, ask Ss to prepare their own presentation of a few business idea.教學方法和手段：教學案例分析（公司情況表達），任務型教學（了解公司演講的結構），課堂小組學習（簡明自我介紹以及能對公司做出相關介紹的演說）知識單元七： 產品介紹 （建議 2 學時） 重點：演講介紹產品。詢問產品特征相關信息及描述產品 了解產品演講的結構，掌握描述產品比較產品特征詢問產品信息及做產品簡短介紹演說的交流技巧。主要內容：Part I Warm-upPart II Listening and SpeakingTask1 An in

38、troduction to Honda ASIMO robot Task 2 A videophonePart III Language FocusDescribing specifications and features of productsPart IV Viewing and Speaking Video 1 Which one is better?Video 2 It does more than you expect!Part V Case AnalysisResearch and Presentation教學方法和手段：教學案例分析（做產品簡短介紹演說），任務型教學（了解產品演

39、講的結構，掌握描述產品比較產品特征詢問產品信息及交流技巧），課堂小組學習（演講介紹產品）知識單元八： 公司業績 （建議 2 學時） 重點：圖表相關詞匯，圖表中主體的速度程度變化，公司業績表達 理解描述圖形圖表的基礎詞匯，了解商務有關圖表中相關事務速度及程度變化的英語表達，掌握描述圖表，介紹公司業績的交流技巧。主要內容：Part I Warm-upDivide the class into pairs.Ask Ss to exchange ideas in pairs. Invite a few Ss to share their answers with the class.Give comm

40、ents and corrections if necessary.Part II Listening and SpeakingSales performance of the Jeep V6Part III Language FocusAdjectives and adverbs to indicate speed and degree of changesSpeed of changeDegree of changeAdjectiveAdverbType of changeAdjectiveAdverbType of changeRapidRapidly FastNoticeableNot

41、iceably bigFastFastConsiderableConsiderablySharpSharplyDramaticDramaticallySuddenSuddenlySignificantSignificantlySteepsteepyslightSlightlysmallSteadySteadilyregularsmallA littleGradualgraduallymoderatemoderatelyPart IV Viewing and Speaking Video 1 Its been a successful year!Video 2 We are No.1!Part

42、V Case Analysis1) This website can be visited for relevant materials: Http:/www.thecoca-e/investors/annual.other.reports.html 2) Teacher may assign similar tasks focusing on other well-known companies.教學方法和手段：教學案例分析（介紹公司業績），任務型教學（理解描述圖形圖表的基礎詞匯），課堂小組學習（公司業績表達）知識單元九： 交易會 （建議 2 學時） 重點：商品交易會的相關詞匯，參與商品交易

43、會及在其中做成交易 理解商品交易會的概念，掌握怎么樣參與商品交易會，在商品交易會上建立貿易關系的方法。主要內容：Part I Warm-up1) China import and Export Fair (Canton fair),China Hi-Tech Fair, Bejing international Automotive Exhibition, etc.2) Kitchenware & tableware, general ceramics, home decorations, glassware, foodstuffs, native products, medicine

44、s & health products, sporting, travel & recreation products, office supplies, shoes, cases & bags, furniture, etc3) See a variety of goods, Compare goods of different brands, Collect useful information such as catalogs, price lists, etc. Visit potential business partners. Place ordersPar

45、t II Listening and Speaking Divide the class into small group, with at least one student who have ever attended a trade fair in each group. Show pictures of trade fairs in different cities of the world. Give Ss a few minutes to exchange their experiences in a trade fair. Choose a few Ss to report th

46、eir experiences in a trade fair. Part III Language Focus Part IV Viewing and Speaking Video1 Exhibiting at trade fairs Video 2 A trade fair interviewPart V Case Analysis Research and Presentation教學方法和手段：教學案例分析（參與商品交易會及在其中做成交易），任務型教學（商品交易會的相關詞匯），課堂小組學習（在商品交易會上建立貿易關系）知識單元十： 詢盤 （建議 2 學時） 重點：詢價報價的概念以及運用

47、：詢問，表達 了解買方或買方對于所要購買或出售的商品向另一方作出的詢問的詢價基本詞匯， 掌握怎么去詢價，怎樣回答詢價報價申請及報價的表達方式。主要內容：Part I Warm-up Divide the class into small groups. Give Ss a few minutes to exchange ideas and put together a group answer. Have a few group representatives to report their answers in class. See if other groups have somethin

48、g to add. Part II Listening and Speaking A brief introduction to inquiriesPart III Language Focus Ask Ss to swap roles and role-play again. If time permits, ask one or two pairs to perform the dialogs in class. Give comments and suggestions for improvement. Part IV Viewing and Speaking Video1 Inquir

49、ing about price Video2 Commission in businessPart V Case Analysis Divide the class into groups of four. Ask Ss to exchange ideas with group members and then role-play in pairs the possible negotiation between the seller and the buyer. Walk around the classroom and provide assistance if needed. Invit

50、e three group representatives to present their answers to three questions respectively. Summarize Sss points of view and give comments and suggestions for improvement on their role-plays.教學方法和手段：教學案例分析（詢價報價），任務型教學（掌握怎么去詢價，怎樣回答詢價報價申請及報價的表達方式），課堂小組學習（了解買方或買方對于所要購買或出售的商品向另一方作出的詢問的詢價基本詞匯）知識單元十一： 訂購 （建議

51、2 學時） 重點：訂單，合同簽訂，變更，中止。 了解下訂單的一般過程，掌握在進行商務談判后下訂單的商務英語表達，了解有關訂單以及合同的相關事物表達：數量質量包裝運輸支付條件保險合同的持續時間變更中止等。主要內容：Part I Warm-up Ask Ss to study the chart carefully. Explain some points Ss may have difficulty with in understanding the chart. Divide the class into pairs, Allow Ss a few minutes to describe th

52、e chart and figure out the answer to question2. Ask two or three Ss to share their answers with the whole class. Give comments or corrections if necessary. Part II Listening and Speaking Task2 Negotiating an order Task1 Order and contractPart III Language Focus Cancellation/Termination of contact The buyer/seller has the option of canceling the contract. You cannot cancel the contract without agreement. What procedure is there if either of us want to termi